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  • Big Data Use Case: Digital Advertising

    Big Data Use Case: Digital Advertising

    When people think of big data, they naturally assume that it’s just about gathering large amounts of information to provide more accurate searches online and help companies provide more targeted advertisements and marketing efforts. They’re both right and wrong. True, there is so much more to big data than just marketing and advertising. It’s effects are now being seen in numerous industries across the globe. It’s solving world problems and improving the quality of life for millions of individuals. With all that, however, the big data platform such as that provided by Qubole is still making it’s presence felt in the advertising world — helping companies advertise better and consumers get more of what they want.

    By Gil Allouche
    Posted August 26, 2014
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  • Kentico 8.1 Connects with SharePoint, LinkedIn, and Store Managers

    Kentico 8.1 Connects with SharePoint, LinkedIn, and Store Managers

    This week, Kentico Software announced the release of Kentico 8.1. According to the company, Kentico 8.1 features a variety of new enhancements that bring greater website performance and ease of use to the digital marketing activities of today’s digital agencies and professional marketers. With new “Buy X, get Y” discount capabilities, Kentico 8.1 promises to offer customers new ways to maximize their online sales.

    By Bryan Ruby
    Posted August 26, 2014
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  • Hippo and Boston Interactive sign partnership

    Hippo and Boston Interactive sign partnership

    Boston, 25 August 2014 - Web Content Management software vendor Hippo is pleased to announce its partnership with integrated web marketing agency Boston Interactive. Based in Boston and Amsterdam, Hippo has experienced record growth and expansion in the North American market in the past year. The company’s partnership with Boston Interactive, whose clients include Forrester Research, Harvard University, the International Data Group, the American Humane Association and the John F. Kennedy Presidential Library and Museum, provides a further strategic opportunity to bring the power of Hippo CMS to American enterprises.
    By jmadej
    Posted August 25, 2014
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  • Six Emerging Big Data Jobs and Skills to Watch For

    Six Emerging Big Data Jobs and Skills to Watch For

    While the overall job market may still be struggling, for those in the field of big data, the opportunities are plentiful. We’re currently in the middle of a big data boom, where companies of all shapes and sizes are finding ways to use big data to grow and be more successful than ever before.

    By Rick Delgado
    Posted August 25, 2014
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  • Mobile Device Security: Tackling the Risks

    Mobile Device Security: Tackling the Risks

    Mobile devices with their large data capacities, always on capabilities, and global communications access, can represent both a business applications’ dream and a business risk nightmare.

    For those in the security industry, the focus is mainly on deploying “solutions” to provide protection. However, we are now at one of those key points of change which happen perhaps once in a generation, and that demand a new way of looking at things.

    By RealWire
    Posted August 22, 2014
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  • CloudSigma Expands Public Cloud Footprint with DRFortress in Hawaii

    CloudSigma Continues U.S. Cloud Expansion into Honolulu-Based Data Center to Assist Companies Migrating to the Cloud and Strengthen Presence in APAC Palo Alto, Calif. - August 20, 2014 - Following its recent Silicon Valley and Miami cloud location openings, CloudSigma, a public cloud IaaS provider with advanced hybrid hosting solutions, today announced that it has expanded its public cloud to the DRFortress data center in Honolulu, Hawaii. With the data center's proximity to Asia, both…

    By RealWire
    Posted August 20, 2014
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  • The Problem with BYOD Stipends and What's Next for BYOD Costs

    The Problem with BYOD Stipends and What's Next for BYOD Costs

    Companies have plenty of reasons to make bring your own device (BYOD) policies a part of their businesses. One of the main attractions, and a primary reason for adopting BYOD in the first place, is how using a personal device makes employees more productive both in the workplace and at home. Another consequence of using BYOD is that employees are more likely to be satisfied with their jobs. But with these benefits also comes the concern over BYOD cost. BYOD’s most vocal proponents say the policy ends up saving businesses money in the long run, but its critics maintain that bring your own device is ultimately costly. One of the main points of contention is companies’ use of stipends as a way to offset the costs of a BYOD program for employees. While BYOD is likely here to stay, it’s very possible stipends on the way out.

    By Rick Delgado
    Posted August 18, 2014
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