As more organizations adopt cloud computing, a stern reality is settling in.
Transforming the CMS into a "data-driven intelligent marketing technology".
Big Data can affect internet search results, finance markets, and business informatics.
How direct marketing has evolved with technology.
The real key to success is being able to navigate through the clutter.
concrete5 5.7.4 is also the biggest release since launching 5.7 last year.
It’s not easy to ignore the hype surrounding the cloud....
Anniversary Honors SDL's Support for Sustainable Development...
“This release transforms the CMS into a data-driven intelligent...
While improvements are still needed, the military does appear to be intent on implementing BYOD. There are definite benefits to an organized BYOD strategy, and the military wants to make the most of it while technology continues to advance. As long as security is improved and costs go down, personal devices will likely be part of the military sooner rather than later.
Propeople, a full-service agency for the digital age, today announced that it is expanding its Global Executive Team with the appointment of two new positions - Gus Murray as Global Chief Digital Strategy Officer, and Troels Feodor Nielsen as Global Chief Marketing Officer. Both Gus and Troels will help to steer Propeople’s strategic initiatives in current and future markets.
"Success should be respected and admired but never envied. If you envy someone's success it can only be because you have no idea of everything that came before that moment."
- Jennifer Janesko, Owner, Artist & Designer, Janesko.com, November 10, 2014
The world of e-commerce is tough, and it’s only going to get tougher as more and more companies shift away from traditional brick and mortar stores and go with online enterprises. Because of the increase in competition and products offered, it’s more important than ever that companies get their marketing strategies right. And in a world filled with so much noise from email, social media, apps and the like, that too is getting more and more difficult. Not only is it harder than ever to get a customer's attention, but it’s also harder than ever to keep them coming back to your site/store. With big data technology and programs like Hadoop Hive, however, it’s becoming much easier.
Giving Brands the Power to Realize the Promise of Big Data and Deliver Smarter, More Relevant Customer Experiences through the Acquia Platform
Acquia, the digital experience company, today introduced Acquia Lift ContextDB, the latest addition to its suite of Digital Engagement Services for the optimization of digital experiences. ContextDB is a petabyte-scale data warehouse solution that finally delivers on the long-sought ideal of automating data-driven, context-aware customer experiences.
Ninety percent of consumers said they expect the customer experience to be consistent across channels and devices used to interact with brands this holiday shopping season, according to a new global study of more than 3,000 consumers by SDL. This is a growing expectation from shoppers, representing a 17 percent increase from what consumers reported last year.
Considering that half of holiday shoppers use their mobile devices to research possible gifts before purchasing them in-store and 6 in 10 holiday shoppers do at least some showrooming – going to stores to evaluate products but then purchasing online – brands should make it a priority that the customer experience is consistent across channels and devices, something many consumers have reported frustrations with.
This is the culmination of 18 months R&D and evolves the product beyond its web content management roots to a full digital engagement platform for higher education.
* Solution available in two editions: TERMINALFOUR Site Manager 8 and TERMINALFOUR Engage.edu
* 150 new feature enhancements and extensive re-architecture
* 55,000+ development hours into the TERMINALFOUR Digital Engagement Platform; 40% increase in R&D team