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  • How Retailers are Creating a 360-degree Shopping Experience

    How Retailers are Creating a 360-degree Shopping Experience

    Competition in the retail world is as cutthroat as ever. With so many retailers out there, the race is on to reach as many customers as possible with the best offers possible. Businesses that go into this race expecting to use traditional methods, however, will quickly find themselves falling behind the rest of the pack. We live in a much different world now where customers are more knowledgeable and empowered than ever before. Thanks to the internet, consumers can find out all they want to know about specific products before ever deciding to purchase them. This has forced retailers to raise their game when it comes to wooing current and prospective customers. It’s not enough anymore to simply offer a better product at a lower price. Today’s retail world requires businesses to offer a more complete and satisfying customer experience. To achieve this, many retailers are working hard to create what’s known as the 360-degree shopping experience.

    By Jonathan Buckley
    Posted: April 20, 2015

  • Smart Wearables and Cloud Security: The Rise of Mobile Malware

    Smart Wearables and Cloud Security: The Rise of Mobile Malware

    When you look at the greatest technological advances of the past several decades, it's clear that software has taken the lead. While hardware continues to improve, get smaller and do more with less, it's software that has enabled feature-rich operating systems that can exist on an interface barely larger than your hand. Hardware has maintained a more or less consistent form. It's no wonder then that many corporations are still painfully in the dark ages when it comes to the increase in the BYOD ecosystem. As the new Apple Watch and other smart watches begin to hit the scene, it's going to become increasingly difficult for network engineers to keep company networks secure. Even The Federal Trade Commission has warned about the threats posed by these small, connected devices stating that the data they collect should be limited for security reasons.

    When new hardware does come onto the scene, it's widely talked about and speculated upon. Google Glass has failed to catch on so far, but the Apple Watch is likely to spur growth in the smartwatch industry and encourage other manufacturers to create their own versions. Google's Android Wear selection has already entered the market with good success. However, the Apple Watch is likely to be the most popular new piece of hardware introduced in 2015. A boon for Apple, and a virtual nightmare for IT administrators.

    By Jared Jaureguy
    Posted: April 17, 2015

  • Tryzens partners with EPiServer to join up the content and commerce experience

    Tryzens partners with EPiServer to join up the content and commerce experience

    New partnership complements and strengthens Tryzens’ existing web content management & e-commerce solutions offering increased vertical reach Tryzens, the leading retail managed services and systems integrator, has signed a partnership agreement with EPiServer, a leading provider of digital marketing and e-commerce solutions. A focus on content marketing is now crucial for e-commerce companies to drive conversions and nurture customers through their buying cycle. The partnership compliments…

    By RealWire
    Posted: April 17, 2015

  • Uncle Sam Wants You To Update Your WordPress Plugins

    Uncle Sam Wants You To Update Your WordPress Plugins

    In times of war, you may be asked what you can do for your country. In modern times, your country may be asking you to do your part by updating your WordPress plugins.

    The United States' Federal Bureau of Investigation (FBI), through the Internet Crime Complaint Center (IC3), issued a public service announcement last week recommending website administrators to update their Wordpress sites. More specifically, the bureau wants you to update your third-party WordPress plugins.

    By Bryan Ruby
    Posted: April 15, 2015

  • Bedrock Data Launches Platform to Integrate Business Data, Raises $3.11 Million in Funding

    Bedrock Data Will Sync and Automatically Update Data From Services Like HubSpot, Marketo, Mailchimp, Cvent, Salesforce, SugarCRM and More

    Boston-based Bedrock Data™ today announced the launch of its data integration platform for businesses, along with $3.11 million in Series A funding led by .406 Ventures. This announcement marks the official launch of the company after over a year of development, testing and customer on-boarding.

    By CMS Report
    Posted: April 14, 2015

  • Customer Experience focus of SDL's Annual Innovate Conference in London

    SDL today announced the second stop in its annual SDL Innovate conference schedule, taking place at the Landmark Hotel on April 23 in London. The one-day thought leadership event will feature sessions led by SDL executives, customers and industry experts on topics that address the most pressing Customer Experience (CX) challenges and key strategies for marketing, globalization and eCommerce.

    By RealWire
    Posted: April 14, 2015

  • Beating Google AdWords: How Social Media Platforms are Expanding Their Advertising Reach

    Beating Google AdWords: How Social Media Platforms are Expanding Their Advertising Reach

    Many social media sites are trying to push back against the juggernaut known as Google and its mammoth advertising operation. Perhaps it’s no secret how important advertising revenue is to most social media platforms. After all, free services have to find money to operate from somewhere. Fully taking advantage of advertising, however, has been tricky thanks to Google AdWords and its powerful influence across the web. AdWords’ reach is impressive and plays a crucial role in Google’s growth. In fact, AdWords is the mega-corporation’s primary source of revenue. Needless to say, many social media platforms see this and want to expand their own advertising efforts in a push to compete with Google every step of the way. Facebook, Twitter, and LinkedIn know the value of a more expansive advertising scope, and though each is working independently of the other, it’s fascinating to see that they’ve come up with similar strategies to achieve their goals.

    By Rick Delgado
    Posted: April 09, 2015

  • Expanded Perforce Consulting Services Help Customers Boost Security, Raise Development Efficiency and Adopt DevOps

    Perforce Software today announced it is expanding its consulting offerings with new tools and services designed to help customers build complex products better and faster. These new offerings build upon a rich set of training, consulting and support options from Perforce.

    By RealWire
    Posted: April 08, 2015

  • 5 features of a modern CMS

    5 features of a modern CMS

    How are CMS vendors responding to the contemporary needs of the market to create a content-centric and context-relevant experience for their users?

    By Bojana Sekeljic
    Posted: April 08, 2015

  • Embarcadero Delivers Major New Release with RAD Studio XE8

    Enables Delphi/Object Pascal and C++ developers to extend existing Windows applications into solutions for mobile, cloud, and the Internet of Things

    Maidenhead, U.K. - April 7, 2015 - Embarcadero Technologies, a leading provider of software solutions for application and database development, today released Embarcadero® RAD Studio XE8, the connected app platform for Windows and beyond. This major new release of RAD Studio enables Delphi/Object Pascal and C++ developers to leverage their Windows VCL applications and build expanded, innovative solutions for mobile, cloud and the Internet of Things (IoT).

    By RealWire
    Posted: April 07, 2015

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