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  • Upcoming Webinar: Three Reasons Why You Need a New Web Content Management System

    Upcoming Webinar: Three Reasons Why You Need a New Web Content Management System

    These days, content is the backbone of online business, impacting customer decision-making before direct contact is made with sales or through marketing automation. As channels proliferate, Enterprises need to ensure that they deliver personalized content that resonates with their diverse audiences, in any context and on any device.

    What:   Webinar with EMC and Hippo CMS 
    When: March 26th 
    Time:  10am PT | 1pm ET | 7pm CET 
    Sign up here

    To ensure that their content is helping reach business goals, enterprises need a smart, third-platform Web Content Management System that uses data and metrics to continuously optimize their content's performance.

    By jmadej
    Posted: March 05, 2015

  • Android users can create Hidden Spaces

     Graphite Software releases Secure Spaces 3.0

    Graphite Software, the company behind Secure Spaces for Android, has today announced version 3.0, providing users to store private apps, messages and accounts with the new Hidden Space feature.  In addition, Secure Spaces 3.0 adds support for Android Lollipop, a range of integration options and many other important enhancements.

    By RealWire
    Posted: March 04, 2015

  • Graphite Software takes Secure Spaces into the cloud

    Graphite Software has today launched its Secure Spaces Cloud Management Service, enabling entirely new mobile business services and revenues for mobile device OEMs, operators and app companies by allowing users to download constellation of apps, content and a separate launcher into a Space on their device.

    By RealWire
    Posted: March 04, 2015

  • Counting The Cost Of BYOD

    Counting The Cost Of BYOD

    There are many pro’s and con’s when actioning a Bring Your Own Device to work policy and these effect both employee and employer. When counting the cost of BYOD it is important to recognize both financial and psychological factors.

    By David Khan
    Posted: March 04, 2015

  • TERMINALFOUR announces 15 new jobs for Boston HQ

    TERMINALFOUR announces 15 new jobs for Boston HQ

    TERMINALFOUR, the digital engagement and web content management platform for higher education, today announced its plans to expand its North American operations and recruit 15 new positions in its Boston headquarters. The expansion is being accelerated due to the successful launch of TERMINALFOUR's latest software release which has resulted in TERMINALFOUR winning 7 new significant higher education clients.

    By CMS Report
    Posted: March 03, 2015

  • The 5 Mobile Marketing Mistakes Infographic

    The 5 Mobile Marketing Mistakes Infographic

    In Chris Lucas' article,5 Mobile Marketing Mistakes – and How to Fix Them, he talks about how many marketers approach mobile marketing as an afterthought. Too often marketers make costly mistakes when it comes to mobile that can add up to lost customers. Here is the infographic that accompanies the article showing the top five most egregious mobile marketing mistakes — and how they can be fixed.

    Infographic available below the fold.

    By Bryan Ruby
    Posted: March 03, 2015

  • 5 Mobile Marketing Mistakes – and How to Fix Them

    5 Mobile Marketing Mistakes – and How to Fix Them

    According to a report from Mobile Media Consumption, consumers today spend nearly 60% of their time on the Internet on their mobile devices, as compared to their desktop or laptop computer, tablet and other devices. These findings support what we as modern marketers already know: Mobile marketing is more important today than ever before.

    Unfortunately, many marketers approach mobile marketing as an afterthought, and make costly mistakes that not only add up to lost clicks — but lost customers.

    To help, here are the top five most egregious mobile marketing mistakes — and how they can be fixed.

    By CMS Report
    Posted: March 03, 2015

  • Business Agility and SaaS for Small and Mid-sized Businesses

    Business Agility and SaaS for Small and Mid-sized Businesses

    Only big enterprises can afford the high upfront capital expenses of on-premises applications as well as skilled IT professionals to maintain the applications. Since small to mid-sized businesses have to do more with less, SaaS is clearly the best choice for managing growth, and business agility in ever-changing markets. A major reason is because SaaS eliminates the need for an infrastructure investment, platform development or expert manpower, which enables first order initiatives to hold top priority spot. All they need for SaaS is a basic computer with a browser. SaaS is a “pay as you use” subscription delivered to the business.

    By Rick Delgado
    Posted: February 24, 2015

  • Now What? Conference 2015 Announces Speaker Lineup

    Now What? Conference 2015 Announces Speaker Lineup

    This is the third year for the Now What? Conference which is held in one of the fastest growing modern communities in the region, Sioux Falls, SD. If you're within a half day's drive from this great city, I encourage you to register for the conference. The conference and various workshops will be held on April 29 - 30, 2015. Created by Blend Interactive, the conference will be bringing together web and marketing professionals from across North America. Something that rarely happens in our region, you have an opportunity to hear from today’s content management leaders as they come together and cover post-launch web maintenance, web analytics, content strategy, and talk shop with colleagues and speakers.

    By Bryan Ruby
    Posted: February 21, 2015

  • What is Visitor to Lead Management?

    What is Visitor to Lead Management?

    Understanding Content Performance helps you personalize the digital experience even at the anonymous visitor. Measuring and understanding which content is being consumed in real time, in combination with contextual data, helps you resonate with your visitor before the email address is captured, earlier in the funnel-- before marketing automation plays a role. 

    By jmadej
    Posted: February 20, 2015

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