Last week, Sitecore announced Sitecore 8, the next version of its Sitecore Experience Platform. Over the past few years, Sitecore and almost every other CMS provider has focused on providing marketers and other users with as many analytic tools as possible. In their campaign for this new version, Sitecore has stated a belief that when it comes to raw numbers, enough is enough. It's time to return the focus back onto the art of marketing.
Earlier this week, I questioned whether social media could replace my need to blog. In my article, I mentioned that Google+ and LinkedIn as social network platforms are able to provide near blog-like functions. Since that article posted, I've already heard comments from my Facebook and Twitter friends that no one uses Google+. I respectfully disagree with my friends. While people like to call Google+ a ghost town the numbers would indicate otherwise.
Worldwide, Google+ has the third most active social media users with Facebook in first followed by YouTube. Surprising to Twitter fans (I'm one of them), Twitter has only half the active users (271 Million) as Google+ (540 Million). Where did I get these numbers? Over the past couple years I've googled them, but recently I came across Mike Allton's article, Social Media Active Users by Network, via The Social Media Hat.
A few months ago, I had a problem. After eight years of non-stop writing, I found myself exhausted of all enthusiasm to blog. Let me tell you, it's a sad day in Web City when an advocate for content management systems has no real desire to author new content. I was also questioning in this age of "always on" social media whether the traditional blog had lost value not only to me but my readers. If content is no longer king, why should I spend so much effort creating new content? So as summer approached, I decided to take a break from blogging.
At the beginning of my sabbatical I made a secret promise to myself. If at the end of three months I found no value in blogging, I would call Agility to say it's time to shutdown CMS Report. I was prepared to resign myself to writing only an occasional post on Google+ (which "experts" claim no one reads) or on my personal blog (which I know nobody reads). If I did this, would I really miss CMS Report? Would the readers miss me if I was no longer blogging? On more practical terms, do I really need to blog in an era where Facebook, LinkedIn, Google+, or Twitter is available to me?
Honestly, three months ago I had hoped to find that blogging no longer has value. It would have been a revolutionary moment and raise the eyebrows of my peers. I was hoping to shock the world on my "discovery" that blogging didn't matter. Alas, after three months of not blogging, I've found that I will be given absolutely no opportunity to shock and awe. To my surprise, I've found that blogging still matters. Here is what I discovered...
This week, Kentico Software announced the release of Kentico 8.1. According to the company, Kentico 8.1 features a variety of new enhancements that bring greater website performance and ease of use to the digital marketing activities of today’s digital agencies and professional marketers. With new “Buy X, get Y” discount capabilities, Kentico 8.1 promises to offer customers new ways to maximize their online sales.
One of my favorite local companies, Blend Interactive, recently made some news this past week. Blend Interactive has named Karla Santi as their Chief Executive Officer (CEO). Santi has been a partner at Blend Interactive since the company formed in 2005, where, to the public, she served as Creative Director and, behind the scenes, handled a good chunk of operational oversight.
So I'm halfway through my three month sabbatical from blogging and I get an email from my good friend, Shaun Walker. For those that don't know Shaun, he's the CTO and co-founder for DNN Corp. You know, the guy that started DotNetNuke. To make a long story short, Shaun wanted to remind me that the DNN community recently released 7.3 which focuses on platform performance. Shaun thought it would be a good idea to mention the release to readers here at CMS Report. Given that this was the man that identified wayback that the future of content management systems was in cloud, mobile and social media...it is difficult for me to ignore such requests.
However, I'm not fully giving up my three-month break from blogging. Instead, I'll do what any good blogger in my circumstances would do...steal from Shaun's own blog post about DNN 7.3. It's the only way I know how to keep DNN fans happy while my summer plans stay intact.
The nice thing with friends in high places is the ability to see advanced copies of guides and books before they hit the public. Digital Clarity Group (DCG) has announced the immediate availability of an update to the North American edition of its popular Guide to Service Providers for Web Content and Customer Experience Management. Over the past few days, I've combed through the pages and remain as impressed with the guide as I was with its original release. The 2014 publication presents new research on key trends in client-provider relationships and adds profiles of agencies and integrators not covered in the 2013 Guide.
Last month, CMS Report celebrated eight years of providing stories to readers focused on content management systems. Over the years, I've told you how grateful and even surprised I am of the success CMS Report has seen. All true, but for fear of sounding ungrateful I've never acknowledged the negatives of blogging over such an extended period of time. Today, I'm acknowledging the costs and the need to take a break from my routine of waking up before sunrise and going to bed late to maintain this site. Starting today, I'm taking a three month sabbatical away from blogging here at CMS Report.
CMS Report will still be publishing articles from our contributors during my sabbatical, but you likely won't be seeing any articles written by me. I still plan on continuing working as editor but my office hours for the site will be reduced. I'm doing all this simply because I have responsibilities to the "day job" and myself that are begging for higher priority. In the draft for this article, I originally provided three reasons that I'm doing this sabbatical but deleted them from the published article. My reasons for taking such a break are not important but only the outcome. The end result is CMS Report will be fine without me and will likely be a better website as a result of my sabbatical.
Creative Commons announced this week the appointment of Ryan Merkley to the position of chief executive officer. Ryan was recently chief operating officer of the Mozilla Foundation, the nonprofit parent of the Mozilla Corporation and creator of the world’s most recognizable open-source software project and internet browser, Firefox. At the Mozilla Foundation, Ryan led development of open-source projects like Webmaker, Lightbeam, and Popcorn, and also kicked off the Foundation’s major online fundraising effort, resulting in over $1.8 million USD in individual donations from over 44,000 new donors.
By using a Content Management System (CMS) web application; the creation, customization, and management of your website information becomes faster and much easier. You no longer need to master the web programming language just to be able to edit, preview, and publish content and web elements to your blog such as texts, animations, images, and video content. That is why a lot of businesses are now considering the need to leverage a CMS solution for their online presence.
CMS software applications come in various types and are offered by different vendors -- proprietary CMS tools hosted by web IT companies and open source systems such as Wordpress, Joomla, and Drupal. Not choosing the ideal CMS and not implementing the solution wisely can cause trouble once your website is officially launched. These pitfalls include slow speed, no available updates and support, the tendency of getting hacked (due to unsecure framework), and frustrations brought about by not meeting the expectations and demands of your business.
To avoid these pitfalls, we’ll discuss with you the top mistakes you must avoid when choosing and implementing a CMS solution.