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CMS Report - Keyword: guest feature

  • North Plains: Over-reliance on email to manage digital assets

    North Plains has announced the results of independent research around how marketing and other business professionals manage the wide variety of digital assets that make up their campaigns and communication strategies.

    The results found that while every single respondent thinks digital asset management is important and the majority can see areas where they’d like to improve asset management, there is still an over-reliance on email to share, track and distribute assets (70% of respondents).

    However, 43% are looking at implementing digital asset management systems to improve access control, while 52% have systems that they are seeking to improve.

    By RealWire
    Posted: January 23, 2015

  • Become a Better Marketer with Big Data

    Become a Better Marketer with Big Data

    Technology is getting faster and smarter. Computers are now able to recognize and learn patterns, and make decisions in real-time. Their improved analytic and decision-making abilities allow them to outperform humans in areas such as medical diagnoses, legal recognition and customized marketing campaigns.

    The era of big data has only furthered the usefulness of computers. Marketers now have massive amounts of customer information at their disposal. Using big data analytics allows markers to gain deeper insights and create more detailed models to improve marketing strategies. However, this isn’t an easy transition. Traditionally, marketers had pieces of information about their audience and ads, but mainly relied on intuition when making decisions and building business strategies.

    By Gil Allouche
    Posted: January 15, 2015

  • Dealing with BYOD After the Holidays

    Dealing with BYOD After the Holidays

    Ultimately, the problems that the post-holiday period creates are not enough to stop companies from adopting BYOD policies. Dangers certainly exist when it comes to security. However, with a strict and well thought out policy, many companies will be able to avoid any serious threats. In the end, the potential for savings as well as employee satisfaction and productivity will drive greater implementation of BYOD in the future. 

    By Rick Delgado
    Posted: January 02, 2015

  • Information Technology: 5 Reasons To Go Virtual

    Information Technology: 5 Reasons To Go Virtual

    When you think of all the major technical trends discussed lately you may have noticed another one beginning to throw itself into the conversation, virtualization. While virtualization has been around for more than a decade, we're only just beginning to unleash its true potential.Organizations who prepare themselves now will have a head start, which in a fiercely competitive environment, can mean everything.

    By Rick Delgado
    Posted: December 26, 2014

  • BYOD Red Alert: Employees are Your Biggest BYOD Security Threat

    BYOD Red Alert: Employees are Your Biggest BYOD Security Threat

    When it comes to BYOD security, your company would be better off looking on the inside and focusing on your employees. BYOD still has a lot of benefits to offer, but companies need to go the extra mile in educating and training employees to better handle the numerous security risks they could face. Enforcement of established BYOD guidelines is another excellent way to address security. Only then can businesses proceed to grow with more confidence in tackling whatever threats come their way.

    By Rick Delgado
    Posted: December 18, 2014

  • A Skeptical Forecast for Wearable Tech

    A Skeptical Forecast for Wearable Tech

    For the moment, wearable is still sitting on the tarmac, getting ready to take of. We should see even more devices next year, but it’s more than likely we won’t reach an age of wearable adoption until we develop personalized gadgets that solve new problems.

     
    By Jared Jaureguy
    Posted: December 18, 2014

  • New Searchmetrics Study Reveals Secrets of a High Ranking in Google Searches

    New Searchmetrics Study Reveals Secrets of a High Ranking in Google Searches

    A new UK study from Searchmetrics, the leading global enterprise search experience optimisation platform, highlights four key considerations that digital marketers should focus on to help their websites achieve and maintain high rankings within Google UK searches. The findings emphasize the need for relevant content that comprehensively covers the topics that target audiences are searching for, as well as the importance of a strong technical site architecture, backlinks from other sites and visibility on social media.

    By RealWire
    Posted: December 12, 2014

  • The Marketing Power of Real-Time Analytics

    The Marketing Power of Real-Time Analytics

    We are a now generation. We don’t like waiting for anything, whether it’s our microwave dinner to finish, the red light to change, or our YouTube videos to buffer. Not surprisingly, this impatience translates easily from our personal lives right into our professional lives. What’s true at home is just as common in the office. For example, with smartphones and cloud computing, we expect to be able to communicate with anyone and access information from anywhere. Technology has increased our collaborative abilities, leading to quicker turnaround times, shorter deadlines and heightened expectations.

    With business, speed can mean everything. Not in the sense of rushing projects, which could lead to sloppy work, but being reactive to the needs of customers. If you can quickly ascertain what they’re looking for, and provide it first, you’ll find yourself well ahead of the competition. It’s because of this that big data has become such a popular and rapidly growing trend. The wealth of information created everyday can help businesses learn important insights and make decisions to improve future outcomes. However, while all this information is available, businesses often struggle to manage or process it in a timely matter in order for it to be relevant. In such a fast-paced world, how can businesses find the right piece of information before they lose their short window of opportunity?

    By Gil Allouche
    Posted: December 09, 2014

  • Why Businesses Should Consider Flash Array Storage For Their Big Data Needs

    Why Businesses Should Consider Flash Array Storage For Their Big Data Needs

    Business demands are always fluctuating, so to keep up in a world that seems to be constantly on the move, the best choice is to go with flash array storage.

    By Rick Delgado
    Posted: December 05, 2014

  • Webnodes AS announces the release of version 5.0

    Webnodes AS announces the release of version 5.0

    Webnodes AS, a company developing a .NET based semantic content management system and e-commerce platform, today announced the release of version 5.0, with with major improvements in the development framework, simplifying and cutting down on development time.

    By vlangber
    Posted: December 02, 2014

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