It may come as a bit of a shock, but many people simply don’t have security on their minds. With all the stories concerning major security breaches of large corporations like Target and Home Depot, businesses are definitely paying attention, but many private individuals don’t look at data security as a top priority. Even some smaller companies, while focusing on security for sensitive information, may unwittingly engage in practices putting that data at risk. One particular point of emphasis is the WiFi network.
Brands Rank Higher Without Fulfilling Many Criteria Required Of Other Websites According To Searchmetrics US Google Ranking Factors 2014 Study
To achieve a high ranking position on Google, websites need to include high quality content that provides a great user experience according to new research announced today by Searchmetrics. The company found that high quality content covers a topic more comprehensively and is written in a way that is easier for the average person to read. As expected, these types of pages have better user signals, such as higher click-through rates and more time spent on site. They also have shorter page load times and well-organized internal links. However, well known brand websites still rank in top positions without having to fulfil many of the criteria Google seems to require from other websites.
In today’s digital world big data almost sounds like an over prescribed medication. A company has revenue struggles? Use big data. Another needs more marketing ROI? Big data. But really, we have only scratched the surface of utilizing big data to its full, practical potential. Big data is a metaphorical iceberg, with the portion above water being structured data and the massive portion below the surface being unstructured data. The challenge for companies today is tackling unstructured data to…
When people think of big data, they naturally assume that it’s just about gathering large amounts of information to provide more accurate searches online and help companies provide more targeted advertisements and marketing efforts. They’re both right and wrong. True, there is so much more to big data than just marketing and advertising. It’s effects are now being seen in numerous industries across the globe. It’s solving world problems and improving the quality of life for millions of individuals. With all that, however, the big data platform such as that provided by Qubole is still making it’s presence felt in the advertising world — helping companies advertise better and consumers get more of what they want.
While the overall job market may still be struggling, for those in the field of big data, the opportunities are plentiful. We’re currently in the middle of a big data boom, where companies of all shapes and sizes are finding ways to use big data to grow and be more successful than ever before.
Mobile devices with their large data capacities, always on capabilities, and global communications access, can represent both a business applications’ dream and a business risk nightmare.
For those in the security industry, the focus is mainly on deploying “solutions” to provide protection. However, we are now at one of those key points of change which happen perhaps once in a generation, and that demand a new way of looking at things.
Companies have plenty of reasons to make bring your own device (BYOD) policies a part of their businesses. One of the main attractions, and a primary reason for adopting BYOD in the first place, is how using a personal device makes employees more productive both in the workplace and at home. Another consequence of using BYOD is that employees are more likely to be satisfied with their jobs. But with these benefits also comes the concern over BYOD cost. BYOD’s most vocal proponents say the policy ends up saving businesses money in the long run, but its critics maintain that bring your own device is ultimately costly. One of the main points of contention is companies’ use of stipends as a way to offset the costs of a BYOD program for employees. While BYOD is likely here to stay, it’s very possible stipends on the way out.
Cloud computing, on a personal or business level, hasn’t been around for long. 2010 and 2011 were banner years for the implementation of cloud. There was some movement in the industry before that, but 2010 and especially 2011 were when things really started to take off.
With the capabilities provided by the internet combined with the technology device revolution, the need for and want of cloud computing came to fruition. For big data especially, cloud computing has been extremely important in making big data a household name. Whether it’s been through IBM, Google, or Amazon Elastic MapReduce, the word on big data has gotten out.
Before big data in the cloud, it was difficult for most companies to afford any type of big data implementation because of sky-high startup and maintenance costs. By combining cloud and big data, companies pay significantly reduced startup costs and basically eliminate maintenance costs.
Cloud computing has totally revolutionized the big data world. So, what further changes can we expect in the future? Here are six.
If there’s one thing we as marketers have to admit we’re guilty of at times, it’s the use of buzzwords. Especially in the CMS world, acronyms (WCM, CXM, DXM) abound, and the latest terminology can feel like nothing more than the current fad. It’s true, the industry has a terminology overload, but it’s for this reason especially that, when they come around, game-changing concepts need to be explored and identified. Content-as-a-Service, or CaaS, is one such game-changer.
In a world where security threats seem to rise up every day, protecting vital business data is more important than ever before. Stories of large corporations suffering from security breaches seem to be a common sight in the headlines now. It’s something every company wishes to avoid, but finding ways to fight present and future attackers has proven challenging to say the least. For any business just starting out, in addition to providing quality products and excellent service, establishing effective network security is a must. Without it, the chances of losing customer data increases dramatically. Network security is the route to choose if you want a safe, dependable enterprise with a focus on growth for the future.