Robert Accettura: Blog Marketing
"Most corporate blogging is pretty poor. For the most part it’s slightly reworded press releases put on a blog-styled webpage. A few companies on the other hand break this model such as Lenovo, Sunbelt Software, Sun, and Google’s various blogs (though the official Google blog is rather lame, the product blogs are pretty good as are some prominent Google employees such as Matt Cutts)."
About the Author
Bryan Ruby is owner and editor for CMS Report. He founded CMSReport.com in 2006 on the belief that information technologists, website owners, and web developers desired visiting sites where they could learn more about content management systems without the sales pitch. Although Bryan has been active in the content management community for a number of years, please do not call him a CMS expert. Bryan's preference is to be labeled a CMS enthusiast.
Outside of his late night blogging hours, he is the Information Technology Officer for a field office in the federal government. Away from the computer he enjoys his family, bicycling, camping, and the outdoors.

