Business Leadership

How to Strategically Recover After Losing Your Biggest Customer

Small-business owners and freelancers are often one-person operations or have limited staff. They may rely on a single big client for most of their revenue. Unfortunately, even long-term relationships can change on a dime, and you might lose your biggest customer.

In forums across the internet, entrepreneurs lament a sudden loss of their income. Their longtime client hires a new manager and they cut ties, someone goes out of business, a customer dies or they outsource to another country or even move operations in-house. 

Things may seem bleak, but there are ways to recover and thrive after losing your biggest customer.

8 Ways to Streamline Your Ecommerce Returns Process

E-commerce businesses thrive on client satisfaction, and the returns process is a critical component of that contentment. An inefficient or complicated return experience can result in dissatisfied buyers, negative reviews and a decline in repeat business. Streamlining the procedure is essential to maintaining customer loyalty and operational efficiency. 

Explore practical strategies for optimizing e-commerce returns tailored for business professionals looking to enhance this vital aspect of their operations.

5 Considerations When Implementing a Digital-First Rebranding Strategy

Websites, social media and other digital channels have become the primary means of discovery and engagement. Since traditional branding has shifted to digital applications, maintaining a strong presence online is essential for building trust and credibility. 

Yet, if this presence requires you to rebrand, a strategy will need more planning than you might think. That is why there are several considerations to keep in mind when planning your digital-first rebranding strategy.

The Role of a Successful Governance Model in Ensuring Business Compliance and Accountability

Governance models determine how an organization’s leaders interact with others at a business and clarify parties’ responsibilities. Although it is increasingly common for companies to have single models affecting all activities, establishing these frameworks for specific goals or priorities is another option.

4 Common Types of Governance Models

Before exploring how governance models keep companies compliant and employees accountable for their actions, let’s look at some of the most common types. Learning about them can make it easier to decide which one to use.

How to Foster a Winning Relationship with Your Website Redesign Team as a Client

How to Foster a Winning Relationship with Your Website Redesign Team as a Client

Redesigning your website is an exciting proposal. A positive experience with your website design team happens when communication is clear. You can avoid bottlenecks and endless email loops, hashing out the details by improving processes and communications from the start. Here are some best practices as a client to foster a winning relationship with your website redesign team that results in a stellar site experience.

Evaluating the Success of Mergers in the Digital Content Industry

Mergers and acquisitions (M&As) can be a beneficial but challenging undertaking in any industry. Even after months of careful planning, businesses must monitor their M&A’s success to determine any necessary strategy changes in the future. That’s not always as easy as it seems, especially in the digital content industry.

Inflation hits Cyber Weekend 2022 with goods rising and sales slipping

New York, December 1, 2022 - Nosto, the leading Commerce Experience Platform (CXP), has released its annual Black Friday Cyber Monday (BFCM) 2022 data.

Analyzing more than 107 million website visits to 1,269 online stores during the BFCM weekend that use Nosto’s CXP (which includes merchants in North America, United Kingdom, Europe, Latin America, and Asia Pacific), they found that, while the BFCM weekend saw encouraging year-over-year growth in overall traffic (global +5.4%, NA +12.5%), sales (global +8.9%, NA +14.7%), and average order value (global +6.2%, NA +10.6%), inflationary pressures pushed the average selling price up (NA +8.5%), dragging down unit sales year-on-year (global -4.8%, NA -9.3%)[1].

The Rise of a New Analytics Hero in 2022

Every year industry pundits predict data and analytics becoming more valuable the following year. But this doesn’t take a crystal ball to predict. There’s actually something much more interesting happening that’s going to change everything in the analytics world: the rise of a new hero, the software developer.

If the past is any indication of the future, then what we are seeing is a major transformation unfolding across every industry: a changing of the guard, so to speak, of the ones who are creating value from data.

How Axel Springer transformed its publishing business

Ongoing digital transformation has helped leading German publisher Axel Springer become one of Europe’s largest media companies, with almost three-quarters of revenue coming from digital channels.

“Only 10 years ago, just 1% of Axel Springer’s revenue and profits could be attributed to digital,” said Dr. Andreas Wiele, member of the board and president of classified media at Axel Springer. “Today, more than 65% of our revenue and more than 80% of our profits are digital.”

Acquia Names Michael Sullivan CEO, Dries Buytaert Elevated to Chairman

Acquia announced the selection of Michael Sullivan as Chief Executive Officer, effective in December 2017. Sullivan, 52, has extensive experience in building market-leading, high-growth SaaS organizations and has led the acquisition and integration of numerous companies over the course of his career. He brings to Acquia 25 years of focused experience in content management, archival solutions, electronic discovery and enterprise content governance solutions, and joins Acquia as the company marks its 10th anniversary as a pioneer in cloud-based, open source web content management.