Not having the opportunity to own an iPhone due to lack of coverage by phone carrier AT&T, I haven't been a smartphone user. Then a few weeks ago my carrier, Verizon, introduced the Motorola Droid and I purchased my first smartphone. Since then, I've been carrying the Droid where ever I go and taking full advantage of the phone's features.
My experience with the Droid has forced me once again to question what I know about Web content management and best practices. I knew I would use the phone for social media aspects (Facebook, Twitter) but I've been surprised at how much I hungered to read content from various Internet sites. Despite the iPhone and the Droid both having good Web browsers, I've come to the conclusion that reading content on a smartphone for a site like CMSReport.com still sucks.
How much further do content management systems need to go to deliver content to the mobile user as well as the touchscreen tablet folks? Delivering content to mobile users has to be more than just stripping off the site's cosmetics and delivering only text. Though, I suspect that's what most of us will do as a lot of time and money would be involved. Also, I don't think it's just the delivery of content that needs to change for mobile devices but also how we manage the content that will also need to change. I think the challenges are enormous and wonder if we're really ready to deliver on the promises we're making.
One such promise that is being made for the tablet folks is the vision being provided by the publishers of Sports Illustrated. This vision for hypermedia isn't new but perhaps we're a lot closer now to having this vision become reality as our smartphones, electronic books, and tablets advance forward into the future.
Harvard Busienss: "Unfortunately, these technologies are — to paraphrase military folks — inherently "dual use." That is to say, we can use them either to better focus on the task at hand or to multitask something else. Every university professor lecturing in America wonders which students are assiduously taking notes on their laptops and which are assiduously playing Scrabulous. Do professors really want to play "Big Brother" or block the digital deployment of their students', um, personal educational technologies? Of course not. And anyway, they can't — any more than King Canute could hold back the tide.
But what about when your firm is making an "agency-of-record" pitch to a much-desired client and the client's alpha-dog Chief Marketing Officer keeps pecking away on his BlackBerry while your team presents? (This actually happened.) What should you do?"
In ten or twenty years from now why couldn't you host your blog or personal CMS on a portable device? Could what appears to be a gimmick today actually be the future for Web applications? I don't think it's that far fetch of an idea as many might think...
Newly released forecasts by technology and media specialist Coda Research Consultancy show that portable laptop and netbook users will access 1.3 exabytes of video content per month by 2017 - a sixty fold increase over 2009.
This figure will account for nearly three quarters of all global traffic via mobile broadband portables. The top region for video consumption will be Asia Pacific, which will account for just over half (53%) of all video traffic globally. To contrast, Europe will account for 26% of all global video traffic, and North America 14%.
The prominence of Asia Pacific represents its overall broadband traffic consumption via portables. Just under half (46%) of all global traffic via portables will be consumed in Asia Pacific, due in part to mobile broadband being the sole vehicle for many people to access broadband in developing countries. To compare, Europe will account for 26% of all global traffic, North America for 15%, Middle East and Africa for 5%, and Central and South America for 8%.