Most industries (i.e. legal, medical, finance, etc.) prefer their content management solution be customized to meet their specific needs.   Non-profit organizations prefer that their solution be customized as well but they face a difficult hurdle: funding.

A non-profit organization’s yearly budget lies solely on the generosity of donors and grants that are awarded by states or other foundations.  NPO’s must allocate money to overhead before they determine budgets for programs and events.  In many cases (depending on the size of the organization), it isn’t until after salary, program and event budgets are created that NPO’s can begin to determine how much they will allot to a website revamp when needed.

How do agencies determine the type of website that non-profits need?

Many non-profit organizations have to choose which approach will best utilize the budget they have allotted for their online presence – in most cases, that means choosing to focus on one component of their content management system more than another.