These days, content is the backbone of online business, impacting customer decision-making before direct contact is made with sales or through marketing automation. As channels proliferate, Enterprises need to ensure that they deliver personalized content that resonates with their diverse audiences, in any context and on any device.
What: Webinar with EMC and Hippo CMS
When: March 26th
Time: 10am PT | 1pm ET | 7pm CET
Sign up here
To ensure that their content is helping reach business goals, enterprises need a smart, third-platform Web Content Management System that uses data and metrics to continuously optimize their content's performance.
TERMINALFOUR, the digital engagement and web content management platform for higher education, today announced its plans to expand its North American operations and recruit 15 new positions in its Boston headquarters. The expansion is being accelerated due to the successful launch of TERMINALFOUR's latest software release which has resulted in TERMINALFOUR winning 7 new significant higher education clients.
This is the third year for the Now What? Conference which is held in one of the fastest growing modern communities in the region, Sioux Falls, SD. If you're within a half day's drive from this great city, I encourage you to register for the conference. The conference and various workshops will be held on April 29 - 30, 2015. Created by Blend Interactive, the conference will be bringing together web and marketing professionals from across North America. Something that rarely happens in our region, you have an opportunity to hear from today’s content management leaders as they come together and cover post-launch web maintenance, web analytics, content strategy, and talk shop with colleagues and speakers.
The digital learning content management business solution provider, eXact learning solutions, has revealed a number of refinements to its learning content management system (LCMS) and its constituent suite of products.
The Board of Directors of Paragon Development Systems (PDS, Inc.), a technology solutions and services company, has named Asif Naseem as the company’s new President and CEO.
Propeople, a full-service agency for the digital age, today announced that it is expanding its Global Executive Team with the appointment of two new positions - Gus Murray as Global Chief Digital Strategy Officer, and Troels Feodor Nielsen as Global Chief Marketing Officer. Both Gus and Troels will help to steer Propeople’s strategic initiatives in current and future markets.
Jahia Solutions Group, the vendor behind the leading open source "Digital Industrialization" platform, announced today that Kevin Cochrane has joined Jahia’s Board. Cochrane is a former marketing executive for both Adobe and OpenText. As a board member, Cochrane is expected to provide strategic support to the company he recognizes as a major disruptor in the market.
Digital Marketing is a dynamic industry centered on anticipating what’s coming next, whether it’s technology, trends or customer demands. Digital marketers tend to be data nerds, always looking for more metrics and the tools to help us collect them.
But let’s pause for a moment. Why are we doing this again?
This week, the Board of Directors for the Content Management Professionals announced the ending of CM Pros. The decision to close down the organization was evidently made by the Board in Summer 2014.
Although the CMS Pros didn't play a significant part in my content management endeavors, I'm still a little saddened by their departure. I understand the difficulties of advocating the technical side of content management when the more glitzy marketing side of the house is talking content strategy. But this isn't the cause of my sadness, but my nostalgia for the days professional organizations had real value to people like you and me.
Acquia has announced the appointment of Christopher Stone as senior vice president of products and development. Stone has more than 30 years of experience in software development and pioneering open source solutions for the enterprise. Stone will be responsible for engineering, DevOps, and product management of the Acquia Platform, helping lead the expansion of the company’s suite of SaaS solutions for building and managing integrated digital experiences.