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  • Magento: Everything you need to know about product attribute sets

    Magento: Everything you need to know about product attribute sets

    The Magento platform which delivers ecommerce solutions is a great choice for many reasons. One of them is a great bunch of functions and settings one can adjust its online store to. If you are new to Magento, you might come up with a number of questions. One of the most frequent ones is how to use product attribute sets properly.

    In this article we will provide a detailed definition of what attribute sets are and how to use them with the maximum efficiency.

    By Amasty
    Posted October 24, 2014
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  • Cloud storage – Putting all your eggs in one basket

    Cloud storage – Putting all your eggs in one basket

    Cloud storage enables users to store data online. This makes data easily accessible for other users who have been given access to the files. Cloud storage reduces the need for expensive offline data storage devices and if done correctly, can save a lot of time as well as money.

    But should you put all your eggs in one basket?

    By Jeff Nevil
    Posted October 24, 2014
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  • What The Future Holds for Web Design and CMS

    What The Future Holds for Web Design and CMS

    While SquareSpace and Wordpress battle for the top spot, a new AI website design company could change the way we look at CMS all together.

    By Jeff Nevil
    Posted October 23, 2014
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  • How Wearable Tech Can Turn the Internet of Things Into the Internet of You

    How Wearable Tech Can Turn the Internet of Things Into the Internet of You

    You’ve probably heard of the Internet of Things (IoT) and how it’s set to completely transform the world. Some may view this as an exaggerated take, but there’s little question that companies across the globe are taking an intense interest in it. The central concept of the IoT features tiny sensors and other machines that are all connected to the internet, allowing them to communicate with people as well as each other. Some experts are predicting that by the year 2020, there could be as many as 20 to 30 million items that are part of the Internet of Things. While there is a lot of hype surrounding the IoT, what’s often lost in the discussion is how the individual will contribute to and be affected by it. In fact, as more focus is placed on people, it’s becoming clear that wearable technology will play a big role in driving the Internet of Things, turning the whole idea into the Internet of You.

    By Rick Delgado
    Posted October 17, 2014
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  • The Rise of Mobile CRM: Why So Many Companies Are Making the Switch

    Businesses of all sizes have adopted mobile CRM for several important reasons, one of the most important being further promoting a mobile workforce. Many employees find themselves away from the office, which would normally lead to being disconnected from accessing important data, particularly for sales representatives.

    By Rick Delgado
    Posted October 14, 2014
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  • Moxie Infographic: Men holiday shop via mobile devices

    Moxie Infographic: Men holiday shop via mobile devices

    Moxie Software recently unveiled a new mobile chat solution and their press relations folks have been in full gear briefing tech blogs on the benefits of the new software. That's alright because besides the marketing aspects they're also throwing some interesting information our way. A new study commissioned by the Moxie reveals 62% of survey participants expect live chat to be available on mobile devices, and 82% would use it. There are a lot of interesting stats in the study that impact the role live chat may have in the customer experience and surprisingly the numbers reveal chat may have more influence on sales than social media does.

    We've received a copy of the study and once I've dissected the numbers better I'll post my thoughts and comments on this blog. Until then, here's one interesting part of the study, of those surveyed more men shop online than women. I'm not sure if this is true for my household, but where my wife is willing to shop online and offline I have to admit I prefer the online shopping experience over brick and mortar.

    By Bryan Ruby
    Posted October 13, 2014
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  • How Big Data can Improve Marketing ROI

    The implementation of big data has proven to increase a company’s ROI by as much as ten to 20 percent depending on the metrics used. Productivity can also increase by five percent and lead to six percent higher profits than other competitors. Enterprises not using big data in their operations are missing out on the benefits that come from increased data gathering and analytics.

    By Gil Allouche
    Posted October 10, 2014
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  • How Companies Can Get a Handle on BYOD Security

    How Companies Can Get a Handle on BYOD Security

    The way businesses operate has certainly changed with the rise of new technology flooding the workplace. Perhaps one of the most significant developments in the past few years has been the increased use of personal devices in the office. As smartphones and tablets have become more affordable and their capabilities have multiplied, more workers are bringing their own devices to help them with their jobs. According to one recent survey from Webroot, employees at more than 60% of companies use their own devices at work. This growing trend has lead to more and more businesses adopting bring your own device (BYOD) policies as a way to not only enjoy the added benefits but to maintain at least some control over behavior that has the potential to quickly spiral out of control. As beneficial as BYOD can be, the biggest concern companies have with the practice is the added security risks personal devices may bring.

    By Rick Delgado
    Posted October 07, 2014
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  • What the Future Holds for Data Storage

    What the Future Holds for Data Storage

    Predicting future changes in the world of technology can be a tricky endeavour. New products and innovations are revealed so rapidly that even experts may be caught unprepared. Even so, that doesn't mean looking into the future is without merit as it helps businesses and industries plan ahead. One of the most important aspects of any organization’s operations is the use of storage, particularly as more of the world becomes driven by data. Current ways of tackling storage challenges are already proving inadequate, necessitating new technologies and strategies for companies both large and small. Though no prediction is guaranteed to happen with 100% accuracy, here are several possibilities for what the future holds for data storage based off of current trends and recent technological developments.

    By Rick Delgado
    Posted September 30, 2014
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  • The Content Management Professionals Say Goodnight

    The Content Management Professionals Say Goodnight

    This week, the Board of Directors for the Content Management Professionals announced the ending of CM Pros. The decision to close down the organization was evidently made by the Board in Summer 2014.

    Although the CMS Pros didn't play a significant part in my content management endeavors, I'm still a little saddened by their departure. I understand the difficulties of advocating the technical side of content management when the more glitzy marketing side of the house is talking content strategy. But this isn't the cause of my sadness, but my nostalgia for the days professional organizations had real value to people like you and me.

    By Bryan Ruby
    Posted September 26, 2014
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