Google has already rolled out its fiber-optic technology for residents in specific areas of Kansas City – on both sides of the state line. High-speed Internet and TV services have come to many of the city’s “fiberhoods” – a neighborhood which has pre-registered for Google’s network in order to get its service.
The fiber has been installed in twelve areas of Kansas City, Kansas and in two areas of Kansas City, Missouri. The installation is in progress in many more areas of the Kansas City metropolitan.
Next city on the list is Austin, Texas. The city expects its service to be live in mid-2014. While Austin residents await their 1 Gbps Internet speeds, let’s take a look at what the service has done for Kansas City.
There was a time when marketing firms had to treat everyone like generic off-brand mac & cheese. Sure, they could make certain assumptions based upon average consumers, but real, personalized customer offers and promotions just weren't possible. That time, however, has passed. These days, brands are able to gather data about individual customers from before any sort of interaction even begins to take place. Through information sources such as web browsers, social media, surveys, customer reward programs, transaction data, etc., it is possible to gather massive amounts of data regarding the personal preferences of millions of potential customers.
Technologies like Apache Hadoop are enabling companies to more effectively manage and utilize this data to market to their target audiences.This, combined with basic demographic data, provides a wealth of information that can be used to reach and influence potential purchasers and clients. But despite these amazing new inroads, few companies are taking proper advantage of analytics to increase their business prospects. This may be because many marketers have trouble distilling actual, usable information from the maelstrom of raw numbers that are gathered during analysis. Four steps that can help are as follows.
Businesses have seen the value of data for years. Thus, businesses have collected survey, transaction and marketing data all with the hope that by analysing it they can improve their business processes and become more profitable. The problem is that some companies end up paying more than the data is actually worth, due to poor business practices or relying on a data warehouse that simply can't keep up with today’s influx of data. For business leaders who find the following five signs familiar, it may be time to switch to big data as a service, such as Qubole, to get the most out of the data they collect and the money they spend.
Telerik has announced the availability of Salesforce.com and Marketo connectors for the 70,000 users of its web content management solution, Sitefinity. The release of these connectors come at a time when software vendors and service providers are increasingly supporting the development of websites that offer features in web experience management and visitor personalization. Telerik hopes that with these two products, Sitefinity customers can provide more exacting and personalized customer experiences to their website visitors with "ease, creating more targeted product, messaging and revenue possibilities".
Static websites typically present the same content regardless of a visitor’s preferences or profile. But today’s visitors expect a personalized online experience that adapts to their behavior. CRM and marketing automation systems capture a full range of interactions that empowers sales to better communicate and engage in a more personalized conversation. But historically, those assets have not come together in a meaningful way.
Telerik's Eric Odell recently blogged that organizations are increasingly taking a more personalized approach that proactively manages the online user experience and makes relevant information more accessible. He states that, "if you are ready to break out of your static cookie-cutter mold and personalize your website, make certain you select the right web content management platform to help".
"There's no right way to do it, but there are wrong ways, trust me, I know, I've done them all. Doing it wrong can harm people and it can really hurt the community. What you all have built together is remarkable and it's worth considering how you extend it further and find ways to continue to collaborate, both as Drupal, and maybe even more importantly as a broader PHP community."
- Amy Stephen, Molajo Developer and Consultant, Comment to "Backdrop: Forking Drupal" by Laura Scott, Pingv.com, September 11, 2013
Those who dismissed cloud computing a couple years ago as a passing fad are quickly learning that the cloud is here to stay. Just like Twitter and Facebook evolved from a college student “fad” to key marketing tools, cloud computing is a viable business solution. CIOs and CTOs who embrace the cloud and create a plan for their company’s transition to the cloud will provide a valuable asset to their company. Those who don't will soon fall behind and find themselves replaced by someone who knows how to incorporate the cloud.
The new versions provide an exceptional level of performance for strategic digital portals of large organizations.
Jahia, the open source vendor of new generation Java CMS solutions, today announces the availability of Jahia xCM 6.6.2 in Community and Enterprise distributions, and of Jahia Wise 1.8, its social and collaborative document sharing solution (Enterprise distribution).
These new versions are services packs resulting from continued collaboration with the community, which makes it possible to constantly enhance the user experience, performances and stability.
The development team for CMS Made Simple recently announced the latest version in its CMSMS 1.11 series. This release brings a few minor features, some performance improvements, documentation improvements, a Smarty upgrade, and a number of bug fixes (including a minor security issue).
Businesses tend to put all of their time and resources into storing and maintaining their data rather than improving their analysis process. These are seven warning signs that you may have fallen into the data collection trap and are not gaining the insights that you need and want.
While Drupal 8 has been been under development for two and a half years, I haven't talked much about it. I learned long ago that it doesn't do much good to talk about an upcoming release of a CMS until the software crosses over from what most of us would consider "vaporware."
The software needs to be close to beta, allowing for normal folks to actually be able install for testing purposes with a reasonable amount of certainty we don't need to be a developer. If you're a loyal reader of Planet Drupal, by now you should be getting a sense that the time has come to finally talk about Drupal 8.