There has been a lot of talk about big data recently, especially big data in the cloud. Often times both of these points — big data and cloud computing — are confusing to people. Fortunately, while they might be confusing elements to them, the essence of each of them is very simple, and when put together they form a very powerful combination. Cloud computing is the future, both for individuals and businesses. That being said, there’s a lot of confusion about how cloud computing works and what it can do for businesses and if it’s really safe or not.
Acquia, the digital business company, today strengthens its offerings for big data marketing and commerce, signing a definitive agreement to acquire Toronto-based TruCentric and its SaaS solution for real-time customer profiling and user engagement. TruCentric uses situational and historical data to drive deeper understanding of site visitors and provides insight in a way that marketers can make use of it.
Digital Business Optimization Drives Growth for America’s Fastest Growing Private Software Company
Acquia has closed a $50 million financing round, bringing total investment in the company to $118.6 million. Led by new investor New Enterprise Associates (NEA), the round includes new investor Split Rock Partners as well as existing investors North Bridge Venture Partners, Sigma Partners, Investor Growth Capital, and Tenaya Capital. Ravi Viswanathan, general partner at NEA, will join Acquia’s Board of Directors. With the new funding, Acquia will scale its sales and marketing, increase investments in the channel, and double down on key growth areas including big data marketing, personalized engagement, and commerce.
Last month, CMS Report celebrated eight years of providing stories to readers focused on content management systems. Over the years, I've told you how grateful and even surprised I am of the success CMS Report has seen. All true, but for fear of sounding ungrateful I've never acknowledged the negatives of blogging over such an extended period of time. Today, I'm acknowledging the costs and the need to take a break from my routine of waking up before sunrise and going to bed late to maintain this site. Starting today, I'm taking a three month sabbatical away from blogging here at CMS Report.
CMS Report will still be publishing articles from our contributors during my sabbatical, but you likely won't be seeing any articles written by me. I still plan on continuing working as editor but my office hours for the site will be reduced. I'm doing all this simply because I have responsibilities to the "day job" and myself that are begging for higher priority. In the draft for this article, I originally provided three reasons that I'm doing this sabbatical but deleted them from the published article. My reasons for taking such a break are not important but only the outcome. The end result is CMS Report will be fine without me and will likely be a better website as a result of my sabbatical.
Creative Commons announced this week the appointment of Ryan Merkley to the position of chief executive officer. Ryan was recently chief operating officer of the Mozilla Foundation, the nonprofit parent of the Mozilla Corporation and creator of the world’s most recognizable open-source software project and internet browser, Firefox. At the Mozilla Foundation, Ryan led development of open-source projects like Webmaker, Lightbeam, and Popcorn, and also kicked off the Foundation’s major online fundraising effort, resulting in over $1.8 million USD in individual donations from over 44,000 new donors.
This data is powerful. Even with the “unknown” visitors, I can start to aggregate information and see if patterns based on the content they engage with develops. If they do, I can start creating specific content for southern California visitors and deliver better experiences. Portals and web are one—it’s time to start treating every visitor as an individual.
By using a Content Management System (CMS) web application; the creation, customization, and management of your website information becomes faster and much easier. You no longer need to master the web programming language just to be able to edit, preview, and publish content and web elements to your blog such as texts, animations, images, and video content. That is why a lot of businesses are now considering the need to leverage a CMS solution for their online presence.
CMS software applications come in various types and are offered by different vendors -- proprietary CMS tools hosted by web IT companies and open source systems such as Wordpress, Joomla, and Drupal. Not choosing the ideal CMS and not implementing the solution wisely can cause trouble once your website is officially launched. These pitfalls include slow speed, no available updates and support, the tendency of getting hacked (due to unsecure framework), and frustrations brought about by not meeting the expectations and demands of your business.
To avoid these pitfalls, we’ll discuss with you the top mistakes you must avoid when choosing and implementing a CMS solution.
Big data and social media, individually and together, are changing the world in so many different ways. Not only are Facebook and Twitter some of the biggest developers in big data technology, but the information they gather is so important to so many different companies.
One of the more important ways that big data and social media are changing the world landscape is through their effects on Human Resources (HR). They totally change how companies do business. Big data in the cloud is making it easier and more affordable than ever for companies to implement big data technology.
Virtualization seems to be the way to go in the business world today. Many companies are talking about it, and most have either already implemented it or are thinking of using it. Though there are costs to virtualizing, most businesses say they’re worth it since virtualization often brings big savings in the long run. When talking about virtualization, however, most of the discussion revolves around how large companies are able to take advantage of the technology. Often left out of the conversation are the risks and benefits associated with small businesses employing virtualization. There are a number of important items to consider before deciding if it is right for your small business.
I've been a big fan of Digital Clarity Group ever since they formed. There are some amazing people working for DCG and the work they put out is even more amazing. Last year they put out their 2013 North America Guide to Service Providers for Web Content and Customer Experience Management and I was blown away. Many of the answers to the questions I'm often asked about various agencies and integrators are in this guide. So I'm pretty excited to also see DCG put the same effort toward Europe with their new 2014 Europe Guide to Service Providers for Web Content and Customer Experience Management.