Corporate Social Networking Stalls?
Yes, another challenge for those of us that work in the IT department! Just what we wanted, right? We're spending all this time reworking the corporate Intranet so everyone can collaborate better. What happens when we're done and no one shows up?
It could be tempting to conclude that because your employees enjoy
keeping a personal blog or spending time with contacts on social
networking sites like Facebook and LinkedIn, that they would want to participate in an internal corporate version of those sites.
But don't be so sure.A new study has found that the phenomenon of social networking and
collaboration does not yet have a natural extension behind the
enterprise firewall.
Can't we just get a break?
Seriously though, I'm curious how your office Intranet is doing? Have you recently added collaboration and social networking tools to your server? If so, how well is the improved server working for you? What recommendations do you have for others to follow? Inquiring minds want to know!
Name of the study
Hi Bryan, I am currently doing research on the use of social software for the internal, employee audience on an enterprise wide level. Do you know of any companies doing anything like this? Looking for best practices, case studies, etc. You reference an article above and was also interested in finding out the name of it.
Many thanks!
Social Networking Reference
Perhaps, you missed the link where I referenced the excerpt..."no one shows up" which is http://www.cioinsight.com/article2/0,1397,2239092,00.asp .
I think a lot of people doing research on the enterprise intranet, including myself, run into the same problem you are. Because most of the software on the intranet is behind the firewall...we rarely get to see it in action. I'll take a look at my own content and see if I can help you out. Until then, you might have better luck at two other blogs that deal with collaboration/social networking software at the enterprise level:
If anybody has some good examples of social networking software being used on the Intranet, please feel free to comment here!