This week, CMS Report celebrates our eight year anniversary. No one is more surprised than me. Now here we sit with thousands of articles posted by over 350 different contributing authors. I spent some time this week looking back at the most popular articles we posted here on CMS Report. Besides just a list providing the "reader's choice", I also provide my own list of favorite articles that has been posted here on CMSReport.com. When comparing the two lists, you will find the only article on both lists is the one comparing Drupal and Joomla. In 2006, it was one of the first articles that I had written which suggested CMSReport.com might stick around a little longer than I had expected.
Paul Rubens’ February article in CIO magazine, 7 Reasons Not to Use Open Source Software, has received quite the backlash in open source circles. I’d like to take a moment to add my own two cents, but I won’t be fanning the flames of the hardline open source fire. Let me be clear—I take issue with this article, but I don’t disagree with most of it. Instead, I think it only tells part of the story, failing to give open source credit where it’s due.
"After under-buying and over-buying, the most common mistake I see in buying a CMS is looking at the wrong list of vendors. The WCM marketplace is saturated and hard to navigate, in truthfulness. Many organizations fall victims to this complexity and chose from completely wrong tools."
Irina Guseva, Senior Analyst for the Real Story Group, "5 Minutes With Irina Guseva", CMS Wire, April 8, 2014.
I've been so busy lately that I haven't had time to put out a plug for my review of the Magnolia CMS on CMS-Connected last month. This was probably one of the easiest shows I've done in the sense that the Internet connection was good and the rest of the show seemed to complement my own segment well. My thanks to Boris Kraft, Co-Founder and Chief Technology Officer for Magnolia, for briefing me well about their product and spending some extra time with me during the demo.
Whenever a content management system first appears on my screen, I always look at whether the developers' initial claims are true. In this case, I'm looking at Microweber and its claim that their software offers a "new generation" CMS with "cool features and innovative concepts". Given that most of the software development in Microweber CMS is recent, from 2012 to present, the goals and claims are ambitious. Impressively, the CMS has already been translated into seven languages so far by its contributors. As word about this CMS beings to spread globally, it's time to dig a little deeper into Microweber.
As of Q4, 2013, more mobile smart devices are being purchased around the world than desktop and laptop computers. Surprised? Well, you shouldn't be. After all, how many times per day do you see someone pull out a pad or smartphone to while away a few minutes or to quickly check a fact? The simple truth is that the sale and use of mobile devices has absolutely skyrocketed in the past few years, and shows no sign of slowing down anytime soon. As such, marketers are making sure to take advantage of this new medium. Unfortunately, amidst all of this enthusiasm for mobile marketing, many businesses are making mistakes that could potentially end up costing them significant amounts of money and could even damage their relationships with customers. But don't worry; a smart person learns from their own mistakes, but a genius learns from everyone else’s. Here are five common mobile marketing mistakes to be familiar with, so that you won't ever have to suffer for them.
If you're an insider of the content management industry, you're well of aware of the recent claims by some that the content management system is dead. If you're still using CMS as part of your vocabulary, you must not be keeping up with the times because it's all about customer experience management (CEM or CXM). This is what some want you to believe. It's wishful thinking by those that want to be at the cutting edge of something new and believe you do that by diminishing the value of what we know currently works. Every few years we go through this movement and every time history has shown that the demise of the CMS is exaggerated.
"The irony of running a successful website is that as the site becomes more popular you're compelled and obligated to give the reader and the advertisers what they want. While always grateful for all that I have achieved and have been given, I have found that success also can box someone into a space that is often not big enough."
- Bryan Ruby, Breaking Out of the Box, BryanRuby.com, February 6, 2013.
Research reveals that consumers are almost always addressable online (38% is addressable continuously) and use multiple channels. This offers marketers enormous opportunities to get in touch with their target groups. Nevertheless, this omnipresence of channels and brands makes it much more difficult to win customers over to your brand. Fortunately, GX Software knows what to do: place effort in online engagement. This will improve conversion with 50% and revenue with 12%. Also the click through rate will be about 18 times higher.