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Opinion and Editorial at CMS Report

  • Moving to the Cloud? Take a Deep Dive for Full Benefit

    Moving to the Cloud? Take a Deep Dive for Full Benefit

    It’s likely clear to most companies by now that any realistic view of the future of the business world involves cloud computing in some way. It’s difficult to ignore the variety of benefits that come from adopting the cloud, including more productivity from employees, more business agility, and, of course, significant cost savings. Even with these advantages in mind, many companies still feel a reluctance to make the cloud part of their operations. A move to the cloud is certainly a significant change, one which should not be considered lightly. While many of these reluctant businesses won’t dispute the benefits of cloud computing, they may have trouble seeing how to maximize those benefits to make such a transition worth it. The answer is to take a “deep dive” into the cloud.

    By Rick Delgado
    Posted March 17, 2015

  • Thank the Cloud for the Rise of Big Data

    Thank the Cloud for the Rise of Big Data

    Big Data is changing the world. The ability to store, manage and extract actionable insights from vast and deep lakes of disparate data pouring in from multiple sources has transformed businesses, industries, and our lives.

    And for this we can thank the cloud.
    By Jonathan Buckley
    Posted March 12, 2015

  • What is Visitor to Lead Management?

    What is Visitor to Lead Management?

    Understanding Content Performance helps you personalize the digital experience even at the anonymous visitor. Measuring and understanding which content is being consumed in real time, in combination with contextual data, helps you resonate with your visitor before the email address is captured, earlier in the funnel-- before marketing automation plays a role. 

    By jmadej
    Posted February 20, 2015

  • Five Key IT Security Trends For 2015

    Five Key IT Security Trends For 2015

    Ian Kilpatrick, chairman Wick Hill Group, specialists in secure IP infrastructure solutions, looks at five key IT security trends and solutions for 2015: 1. Rise in security breaches The current high level of security breaches, from the largest organization down to the smallest, will continue unabated. What will also grow in 2015 will be the acceptance that security breaches are pretty well unavoidable for the majority of organizations. Companies will need to change their approach to security…

    By RealWire
    Posted February 04, 2015

  • DNN Continues the Journey Beyond Web Content Management with Evoq 8

    DNN Continues the Journey Beyond Web Content Management with Evoq 8

    The first time I heard the mention of customer experience management was at CMS Expo 2012. In one of the sessions, Robert Rose spent much of his time at the Expo warning the audience that content management systems need to do more than just content management. Rose believed experience management needed to be given a higher priority over web content management. Yesterday, DNN announced with Evoq 8 they are now ready to "move beyond web content management" and enable "marketers to publish, personalize, and measure content anywhere online". The improvements in Evoq 8 are focused on today's marketing needs for better customer engagement. 

    Evoq 8 allows DNN to introduce to its customers integration with cloud content repositories, real-time personalization, content analytics, and advocacy marketing capabilities. To be honest, many of these features and improvements in Evoq 8 are features we have seen in other modern content management platforms. This is why some critics have suggested that "DNN is making this transition rather late in the game, at a point when there are a number of tools for content marketing". The criticism is understandable, but the term "late" to describe Evoq 8 or DNN is inaccurate.

    By Bryan Ruby
    Posted January 28, 2015

  • A Skeptical Forecast for Wearable Tech

    A Skeptical Forecast for Wearable Tech

    For the moment, wearable is still sitting on the tarmac, getting ready to take of. We should see even more devices next year, but it’s more than likely we won’t reach an age of wearable adoption until we develop personalized gadgets that solve new problems.

     
    By Jared Jaureguy
    Posted December 18, 2014

  • 6 Ways Small Businesses Can Improve Network Security

    6 Ways Small Businesses Can Improve Network Security

    It’s amazing the influence technology has. All these new gadgets have made our lives easier in so many ways, but they have also dramatically changed the cultures that embrace them. For example, digital theft is becoming a more common threat than physical theft.

    We’ve heard examples of large corporations having their customer information hacked, or even celebrities having their personal photos stolen. And while we think criminals would only go after the big guys, small businesses aren’t in the clear. Without massive IT budgets and industry professionals, their networks are often left unprotected and become easy targets for intruders.

    So what can small businesses do? How can they improve their network security without spending so much that it draws away from the normal day-to-day operations of their business? Here are 6 simple tips small businesses can follow to avoid attacks and keep their data safe.

    By Rick Delgado
    Posted December 02, 2014

  • How Apple Pay Differs From Other Mobile Payment Services

    How Apple Pay Differs From Other Mobile Payment Services

    You better get used to paying with your phone. It’s already a popular method of making purchases in places like Japan and even some countries in Africa, but in the United States it hasn’t caught on quite as quickly. While so-called tap-to-pay methods have been around for a number of years already, Apple’s recent announcement of their own mobile payment service, called Apple Pay, has sent a new wave of excitement through the technology community.

    Services like Google Wallet and CurrentC are certainly not new, but overall adoption and acceptance has been sluggish. Apple Pay might be just the thing to propel mobile payments to widespread popularity. But how does Apple Pay compare to other services that already have established methods and techniques? Read on to see how Apple Pay might completely change the game and if it could end up being one service you want to use.

    By Rick Delgado
    Posted November 19, 2014

  • Bryan Ruby: Social Media Killed My Family Website

    Bryan Ruby: Social Media Killed My Family Website

    For the first time in 15 years, my family doesn't have a website to call their own. In January 2000, I registered the domain Bryansplace.com. This was the first website I ever built outside of work and it became a sandbox for me to express my interests as well as a way to seek personal growth. From handwritten HTML pages into Frontpage to a number of CMSs, the software and content at Bryansplace evolved as my life evolved.

    Bryansplace.com was the website where my girlfriend and I announced our marriage to the world. As a married couple, we eventually publicly announced the birth of our son via the site. This domain was the site where I talked about camping, computers, and my latest beer recipes. It wasn't all about me either. My wife showcased her photography for the first time online via  our family website. This was also the website my son learned how to navigate the Drupal content management system and talk about his gaming skills. Bryansplace.com was synonymous with "family news". Despite how much I valued the domain, last week I unceremoniously killed the website.

    By Bryan Ruby
    Posted November 15, 2014

  • Drupal Security: Not Shocking but Responsible

    Drupal Security: Not Shocking but Responsible

    Over the years, I've made it an unwritten policy not to sensationalize bug fixes and security vulnerabilities in content management systems. While there may be great interest in such stories, I believe such stories have a tendency to cause more harm than good. When sensationalized, such articles tend to cause customers to address security concerns with emotion instead of logic which is never a good thing. So, when the security vulnerability known as "Drupageddon" broke and Drupal developer Bevan Rudge posted "Your Drupal website has a backdoor", I knew this story was going to eventually reach mainstream media. In the meantime, I've been struggling on how best to write this article and what story need to be told.

    By Bryan Ruby
    Posted October 31, 2014


 


 


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