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Strategy | CMS Report

  • Blogging Still Matters - 5 Sabbatical Lessons

    Blogging Still Matters - 5 Sabbatical Lessons

    A few months ago, I had a problem. After eight years of non-stop writing, I found myself exhausted of all enthusiasm to blog. Let me tell you, it's a sad day in Web City when an advocate for content management systems has no real desire to author new content. I was also questioning in this age of "always on" social media whether the traditional blog had lost value not only to me but my readers. If content is no longer king, why should I spend so much effort creating new content? So as summer approached, I decided to take a break from blogging.

    At the beginning of my sabbatical I made a secret promise to myself. If at the end of three months I found no value in blogging, I would call Agility to say it's time to shutdown CMS Report. I was prepared to resign myself to writing only an occasional post on Google+ (which "experts" claim no one reads) or on my personal blog (which I know nobody reads). If I did this, would I really miss CMS Report? Would the readers miss me if I was no longer blogging? On more practical terms, do I really need to blog in an era where Facebook, LinkedIn, Google+, or Twitter is available to me?

    Honestly, three months ago I had hoped to find that blogging no longer has value. It would have been a revolutionary moment and raise the eyebrows of my peers. I was hoping to shock the world on my "discovery" that blogging didn't matter. Alas, after three months of not blogging, I've found that I will be given absolutely no opportunity to shock and awe. To my surprise, I've found that blogging still matters. Here is what I discovered...

     

    By Bryan Ruby
    Posted September 01, 2014
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  • Big Data Use Case: Digital Advertising

    Big Data Use Case: Digital Advertising

    When people think of big data, they naturally assume that it’s just about gathering large amounts of information to provide more accurate searches online and help companies provide more targeted advertisements and marketing efforts. They’re both right and wrong. True, there is so much more to big data than just marketing and advertising. It’s effects are now being seen in numerous industries across the globe. It’s solving world problems and improving the quality of life for millions of individuals. With all that, however, the big data platform such as that provided by Qubole is still making it’s presence felt in the advertising world — helping companies advertise better and consumers get more of what they want.

    By Gil Allouche
    Posted August 26, 2014
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  • Hippo and Boston Interactive sign partnership

    Hippo and Boston Interactive sign partnership

    Boston, 25 August 2014 - Web Content Management software vendor Hippo is pleased to announce its partnership with integrated web marketing agency Boston Interactive. Based in Boston and Amsterdam, Hippo has experienced record growth and expansion in the North American market in the past year. The company’s partnership with Boston Interactive, whose clients include Forrester Research, Harvard University, the International Data Group, the American Humane Association and the John F. Kennedy Presidential Library and Museum, provides a further strategic opportunity to bring the power of Hippo CMS to American enterprises.
    By jmadej
    Posted August 25, 2014
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  • Six Emerging Big Data Jobs and Skills to Watch For

    Six Emerging Big Data Jobs and Skills to Watch For

    While the overall job market may still be struggling, for those in the field of big data, the opportunities are plentiful. We’re currently in the middle of a big data boom, where companies of all shapes and sizes are finding ways to use big data to grow and be more successful than ever before.

    By Rick Delgado
    Posted August 25, 2014
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  • Mobile Device Security: Tackling the Risks

    Mobile Device Security: Tackling the Risks

    Mobile devices with their large data capacities, always on capabilities, and global communications access, can represent both a business applications’ dream and a business risk nightmare.

    For those in the security industry, the focus is mainly on deploying “solutions” to provide protection. However, we are now at one of those key points of change which happen perhaps once in a generation, and that demand a new way of looking at things.

    By RealWire
    Posted August 22, 2014
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  • The Problem with BYOD Stipends and What's Next for BYOD Costs

    The Problem with BYOD Stipends and What's Next for BYOD Costs

    Companies have plenty of reasons to make bring your own device (BYOD) policies a part of their businesses. One of the main attractions, and a primary reason for adopting BYOD in the first place, is how using a personal device makes employees more productive both in the workplace and at home. Another consequence of using BYOD is that employees are more likely to be satisfied with their jobs. But with these benefits also comes the concern over BYOD cost. BYOD’s most vocal proponents say the policy ends up saving businesses money in the long run, but its critics maintain that bring your own device is ultimately costly. One of the main points of contention is companies’ use of stipends as a way to offset the costs of a BYOD program for employees. While BYOD is likely here to stay, it’s very possible stipends on the way out.

    By Rick Delgado
    Posted August 18, 2014
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  • 5 Reasons to Take Content-as-a-Service Seriously

    5 Reasons to Take Content-as-a-Service Seriously

    If there’s one thing we as marketers have to admit we’re guilty of at times, it’s the use of buzzwords. Especially in the CMS world, acronyms (WCM, CXM, DXM) abound, and the latest terminology can feel like nothing more than the current fad. It’s true, the industry has a terminology overload, but it’s for this reason especially that, when they come around, game-changing concepts need to be explored and identified. Content-as-a-Service, or CaaS, is one such game-changer.

    By jmadej
    Posted August 12, 2014
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  • How Cloud Computing Has Driven the Growth of Corporate Performance Management Software

    How Cloud Computing Has Driven the Growth of Corporate Performance Management Software

    There was a time when the complex needs of a global multinational would be assessed and analyst through incredibly powerful but demanding bespoke software that would cost a small fortune to run. Teams of on site developers would be forever working on these intricate and resource hungry corporate performance management (CPM) systems to get everything working as it should whilst senior management kept on ploughing the budget into its upkeep. Why were they doing this? Because a properly implemented CPM software solution can be an incredibly powerful tool indeed.

    By Jeff Nevil
    Posted July 25, 2014
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  • How Network Security Can Benefit a Small Business

    How Network Security Can Benefit a Small Business

    In a world where security threats seem to rise up every day, protecting vital business data is more important than ever before. Stories of large corporations suffering from security breaches seem to be a common sight in the headlines now. It’s something every company wishes to avoid, but finding ways to fight present and future attackers has proven challenging to say the least. For any business just starting out, in addition to providing quality products and excellent service, establishing effective network security is a must. Without it, the chances of losing customer data increases dramatically. Network security is the route to choose if you want a safe, dependable enterprise with a focus on growth for the future.

    By Rick Delgado
    Posted July 24, 2014
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  • Hippo reports continued record growth in First Half year 2014

    Hippo reports continued record growth in First Half year 2014

    Leading web content management and digital experience platform brings value to customers by creating relevant customer experiences across all channels.

    Following a historically successful first quarter, web content management and digital experience software vendor Hippo today announced new subscription-based business in H1 2014, compared to the same period in 2013 accelerated by 164%. With a near 50% subscription revenue growth rate in 2013, Hippo and its vision of truly personalized multichannel digital experiences show no sign of slowing down.

     

    By jmadej
    Posted July 18, 2014
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