It always amazes me the depth of client awareness of their online needs these days. Five years ago clients were running blind as to understanding their requirements for their company's Website environment, marketing managers were hamstrung by their I.T departments recommendations based on hardware infrastructures and not the usability and flexibility of the online environment and lets face it it's the marketing departments that need to be able to successfully run and manage their Web environment successfully and uninhibited.
Today its the Marketers that have the power and its the CMS companies who sell and deliver that to these Managers and their staff. Of course this is based on the I.T department still ensuring that the solution is up to scratch and able to be implemented on the companies infrastructure but no longer does the marketing manager have the need to go through the unproductive process of communicating on a daily basis to the I.T team.
With powerful CMS solutions continuing to be launched on the market it then becomes the age old issue of open source verses proprietary systems and in the end it is all about the product fitting the need and isn't that what allows for the market to thrive as we now are all enjoying.
