InfoWorld: "Incorporating Web 2.0 social networking concepts into enterprises offers great benefits but also challenges, implementers of these technologies, including Best Buy, Serena Software, and Oracle, said Tuesday evening during an industry event in Silicon Valley."

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Collaborative Thinking: The issue of (in this case, successful use of wikis) culture is critically important when forming, nurturing and sustaining collaboration strategies. A key point is to understand the influence of "directed" collaboration versus "volunteered" collaboration. If we go back to the definition of Enterprise 2.0, one concept that anchors the meme is the notion of "emergence". Enterprise 2.0, by its very definition, does not address all types of collaboration.

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