Analysis

Enhancing CX With Data-Driven Insights From CRM Systems

Many people think customer relationship management (CRM) tools are primarily used by sales professionals. However, these products can also improve client experiences by giving personnel more insights into behaviors, preferences and pain points. Perception changes that position CRM software as a customer experience driver can help those in people-oriented roles get better results and become more productive. 

AI Content Conundrum: Sentiment Degradation Exacerbating the Misinformation Age

With industries across the board becoming increasingly adept at using AI-driven Large Language Models (LLMs) like OpenAI’s ChatGPT, Anthropic’s Claude2 and Meta AI’s Llama2, it begs one obvious question: How do we make sure all of the content out there isn’t generated by AI?

Fortunately, being an “AI sleuth” is relatively easy thanks to some emerging smart SaaS tools. Such solutions will become crucial for those endeavoring to identify the use of AI in content creation, dealing with challenges related to false positives in AI content detection, discerning if AI material has yet been detected, and even if AI “distilled” content has been reconfigured to be more neutral in sentiment.

Major new study reveals the true ROI of database DevOps

DevOps is moving into the mainstream, and the database is now being included, but what holds many C-level executives back is the thorny issue of calculating the Return on Investment. They need to know that a change to the software development process as well as the tooling used will deliver tangible results.

To directly address this concern, Redgate Software today launched a new research study that reveals the benefits different stakeholders can expect from DevOps, and provides a powerful methodology for calculating the ROI of introducing DevOps for the database.

Mobile Workspaces Are Not Ready For The Cyber Threats Of Tomorrow

While the mobile endpoint is a potential game changer for businesses, it exposes mobile workers to security risks and vulnerabilities

12 October 2016 - Dimension Data, the $7.5 billion global ICT solutions and services provider, today published a white paper[1] that examines the need for organizations to transform in order to allow employees to work in more mobile workspaces. In fact, enterprises that fail to offer employees a flexible, autonomous, and creative work environment are at risk of not attracting and retaining next-generation talent. However, most workspaces are not ready for the cyber threats of tomorrow.

UK Local Authority websites struggle to hit plain English guidelines

In its largest ever Local Government study, VisibleThread identified that 82% of Local Governments websites do not meet target readability standards

Cambridge UK, Monday 5th September 2016. VisibleThread, a global leader in content quality management, has released an updated readability report which covers 191 Local Government websites.

UK Government’s Digital Service published its Writing for GOV.UK guide in 2014. In it, there are comprehensive guidelines to help writers, clearly stating that:

“Plain English is mandatory for all of GOV.UK... Plain English is the whole ethos of GOV.UK: it’s a way of writing.”

Accessing Pirated Versions of Game of Thrones? The Night’s Watch Cannot Save You

RiskIQ Identifies 450+ Sites Serving Malware

London, UK. 18 May, 2016 – New research from RiskIQ, the leader in external threat management, has identified over 450 pirate content sites serving Malware to people trying to download or stream illegal versions of Game of Thrones. This reinforces recent RiskIQ research showing that 6 in 10 consumers access pirated content and 75% of this pirated content is often used as the bait to serve malware.

The Most Important Feature To Require In Your Next CMS

When it comes to content management systems, these two questions are the ones that I get asked the most:

  • What is the best CMS out there?
  • What features do I need to have in my CMS?

Here on the website, we've tried answering that question through a number of articles we have published over the years. But in reality my initial answers to the first question are almost always:

Mobile Device Security: Tackling the Risks

Ian Kilpatrick, chairman Wick Hill Group, specialists in secure IP infrastructure solutions, looks at the risks involved with mobile devices and how to secure them.

Mobile devices with their large data capacities, always on capabilities, and global communications access, can represent both a business applications’ dream and a business risk nightmare.

For those in the security industry, the focus is mainly on deploying “solutions” to provide protection. However, we are now at one of those key points of change which happen perhaps once in a generation, and that demand a new way of looking at things.

DCG updates their North American Guide to Web Content Service Providers

The nice thing with friends in high places is the ability to see advanced copies of guides and books before they hit the public. Digital Clarity Group (DCG) has announced the immediate availability of an update to the North American edition of its popular Guide to Service Providers for Web Content and Customer Experience Management. Over the past few days, I've combed through the pages and remain as impressed with the guide as I was with its original release.