Marketing

As some of you know, I'm very interested in how government and large organizations are using information systems, collaboration tools, and social media. This past weekend, I had a chance to read some of the trade magazines stacked under my desk and collecting dust. I came across a great article published in Government Computer News that discussed how emergency management is using social media tools such as Facebook and Twitter.

The artice, written by Rutrell Yasin, lists five ways to use social media for better emergency response which include:

Guidelight Business Solutions, a custom software and web strategy company based in Texas, has put together a little video highlighting their experience at last month's DrupalCon in San Francisco. The video does a good job in capturing the fun, scale, and pace of a Drupal conference. At the start of the video, you'll also see a snip of video of me taken during an interview while we were waiting for one of the keynote speakers to come on stage. I'm honored to be included in a video among so many of the other talented faces that were there for DrupalCon.

I usually stay clear of search engine optimization (SEO) discussions, but I think this video is worth your time. In the video, Corey Eulas teaches SEO tips, tricks, and best practices found to increase traffic from search engines. This talk includes examples with a look “under the hood” of a few actual sites owned by members of the audience. You will "discover how to enhance user experience and usability while making your site more search engine friendly".

One of the more interesting concepts, I think, is the many ideas for how to incorporate microblogging (think Twitter) into your content management system.  Drupal Voices via Lullabot interviews Rob Loach and briefly talks to him about his Distributed Micro-Blogging proposal which received a grant from the Knight Foundation.  The audio recording is only two mintues long but there is enough there to get you started thinking how microblogging may eventually play a role in the larger world of content management.

One of the biggest unknowns for those of us that live in the north central United States...how many Drupal enthusiasts are there in our area?  Not knowing the answer to this question has been bothering me.  I have also been a little disturbed seeing the map so empty of a Drupal user group for my part of the region.  So I'm hoping those of you that are Drupal users from South Dakota and bordering areas will join me and others in the new South Dakota Drupal

So you want to write a successful blog?  Or perhaps just have a successful Website that people actually visit?  Lorelle reminds us just how to make your blog of interest to others.

I have many friends raised within countries which still play by these rules, where you are and do what your father or mother did, and maybe your grandparents before you, not what you want to do. Where apprenticeship programs are the only way into a trade. Where you are tested and found competent for a specific job, not because your heart leads the way.