Content Management

San Mateo April 20, 2021 – New research suggests most websites that rank in Google’s top 20 search results do not currently pass the minimum requirements for a good page experience set out in the search engine’s new Core Web Vitals update which officially rolls out from mid-June [1]. 96% of sites tested in US desktop searches and more than 90% of those in mobile searches fail to meet Google’s three Core Web Vitals thresholds for good website performance and usability and risk their rankings being negatively impacted from June. Currently only the top 2 or 3 ranking websites in search results achieve the required “good” score in most of the Core Web Vitals metrics according to the analysis by Searchmetrics.

NEW YORK (November 24, 2020) - While nearly half (44%)[1] of beauty shoppers in a new survey agree that they have bought more beauty and skincare products online (rather than in store) over the last 6 months, the research reveals that 56%[1] (rising to 62% among female shoppers) tend to stick with brands or products they’ve purchased before, rather than trying anything new when shopping for beauty and skincare online.

The findings come from a survey of 2,000 US and UK consumers across all genders, between the ages of 16 and 35 which was commissioned by Nosto, the world’s first Commerce Experience Platform.

Running a blog can be a dream for those that have a passion for writing. Especially when your blog is about a topic or topics that you love. There are definitely some things you want to avoid when running a blog and we’re going to point out five of the most important. Ensuring you don’t do these things will help to ensure you have a successful blog running.

If you’re an individual or business looking to amplify your presence in the digital space, chances are you’ve looked into search engine optimization (SEO) as one of the first steps to drive more traffic to your business’ website. It's important to produce content for the keywords which are related to your industry. For example, SimplyRest which is primarily a mattress guide website also continuously  produces quality sleep related content.

Online competition continues to increase amid the rampant growth of new websites and pages. According to Tourquemag.io, WordPress alone gets more than 2 million posts published every day. Or 24 posts every second!

This means that it is more difficult than ever for you to get your blog to the top of the search engine result page (SERP).

Your website must meet certain criterion set by search engines to be successful. And SEO is easily the most important part of it.

A landing page appears when a user clicks on organic or paid search results. These pages usually have a specific purpose. As such, they should include a strong call-to-action, user-centric design, and simplified navigation. However, in today’s hyperconnected era, just designing a landing page is not enough. With the rise of mobile searchers, you will need to optimize it for smaller screens, as well.

In this article, you will learn why optimizing landing pages for mobile is important and how to do it right.

The growth of a business depends on numerous factors and one important factor that cannot be ignored is undoubtedly search engine optimization. Search engine optimization helps in giving a better rank to your website on the search engines and this can help in building trust and credibility. However, you need to know that keywords are considered to be important components of the strategy of search engine optimization. How you are adjusting the keyboards and their distribution will help you to change the campaigns with time. To gain success, you have to begin by choosing the appropriate keywords.

Have you ever visited a website that created a strong impression and made you want to return again? What is that special formula that makes one site appealing and another boring? A basic website includes some features you'll see over and over again. You can expect a navigation bar, a footer and content. However, you can make a number of simple additions to a business website that enhance the user experience (UX) and help your site stand out from the competition.

Do you require a website for your business or you want to have online representation for your offerings? Then there are many ways to build a website and present it to the public. While building a business website, there are many things to consider as well as different choices to make. In any case, the primary consideration to make is whether to go for custom website design or to adopt the smart method of using website templates?