New Magnolia CMS 5.0 Focused on Mobile

Submitted By CMS Report June 20, 2013

Magnolia International announced today the release of Magnolia CMS 5.0, the new generation of its open Java content management system (CMS). Magnolia 5 features a mobile-inspired, HTML5 user interface that is intended to be as easy to use on the desktop as it is on a smartphone. With Magnolia 5, full CMS functionality if provided for both desktop and tablet computers.

Magnolia acts as a powerful content hub for integrating and managing all enterprise digital channels: desktop websites, tablet and mobile optimized content, personalization and visitor segmentation, as well as covering future developments of new platforms such as digital TV and intelligent devices. At the same time, the system is intended to remain simple and intuitive for anyone familiar with mobile apps, social media streams and bookmarks.

Magnolia in the Enterprise

Enterprise content management is growing in both scope and complexity due to the proliferation of digital channels and devices. As this happens CMS systems are becoming more unwieldy and intimidating for users at all levels within the enterprise. Magnolia has undertaken a radical rethink of how all end-users interact with their company’s online presence. The typical enterprise CMS, with endless drop down menus and confusion, has been replaced with a modern interface, centered on the individual.

“Magnolia has always been about combining user-centric design and enterprise strength, together with the flexibility to deal with rapid changes in business requirements. But the advent of Mobile has forced a more major rethink of the role of the CMS in today's modern enterprise: how, where and by whom it is used,” explains Boris Kraft, Magnolia co-founder and CTO. “Magnolia 5 offers unparalleled ease of use, providing a unified way for staff to access content creation Apps from tablet as well as desktops. At the same time, it solves the CIO's problems of provisioning, customization, personalization and device-proliferation."

Magnolia 5.0 Features

The new CMS uses a combination of task-specific Apps, The Pulse real-time monitoring on actions and content changes, along with user-defined Favorites to provide simple, relevant and personalized access to Magnolia's powerful, multi-channel enterprise content management system. Magnolia 5 features an integrated HTML5 App development platform based on Vaadin and GWT. This makes it simple for organizations to add custom functionality to Magnolia and to develop new Apps tailored to the exact needs of selected user groups.

On the back-end, Magnolia CMS maintains its reputation for secure, powerful integration with core enterprise systems, and third party web services. Developers have access to additional open source modules for e.g. the Spring Java Framework, Groovy and Ruby, along with well documented open APIs.

“For the past decade, Magnolia has concentrated on delivering an open [source] Java CMS that delivers the ultimate combination of power, flexibility and simplicity for enterprises, developers and end users,” comments Pascal Mangold CEO at Magnolia. “Today's launch of Magnolia CMS 5.0 is the culmination of 10 years of market track and open development to deliver on this mission.”

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