Search

Searchmetrics Suite™ Ranks Mobile App Performance, Delivers Unique Competitor Keyword Insights and Provides Error-Tracking and Alerts for Critical Web Pages

SAN MATEO, Calif. -- April 5, 2016 – Searchmetrics today announced several new features for its industry-leading search and content performance software suite, including the first-ever ability for online marketers to track and compare how their mobile apps perform in paid and organic searches.             

Searchmetrics research suggests only 20% of iOS apps and 30% of Android Apps are able to support Google app indexing

San Mateo – March 9, 2016 – Many brands are failing to let content from their apps show up in Google’s organic search results according to new research from Searchmetrics, the leader in search and content performance. These firms are potentially missing out on valuable app traffic, engagement and conversions.

Atcore will benefit from Searchmetrics’ in-depth support and training to power global multilingual search campaigns

London, January 6, 2016 – Searchmetrics, the search and content performance leader, has today announced that Atcore, a leading digital agency in Denmark, has joined the Searchmetrics partner program as a Sapphire partner. This deeper relationship with Searchmetrics will help the agency maximise the benefits of Searchmetrics’ data and insights for its clients.

20% say their phone is the only device they’ll use for researching gifts online this holiday shopping season

San Mateo – December 15, 2015 - 62% of US consumers will have researched Christmas gifts online by looking on Amazon this holiday shopping season, with 44% performing searches on Google according to a new study. Mobile phones are expected to play a big role, with around 67% of people planning to use their smartphones for researching gifts and 20% saying their phone will be the only device they use for the task.

SEO is important for most businesses as a source of sales leads or e-commerce revenue — often the most important. For any SEO campaign to succeed, the company website must be properly configured and maintained; if it isn’t, Google will not be able to read or understand the website’s content, and as a result won’t display its pages to search engine users. For all intents and purposes, the company will be invisible. 

To make your CMS website perform for SEO, pay special attention to these three areas.

Searchmetrics Releases its First Study of Google.com Mobile Ranking Factors

New research confirms that online marketers and website owners need to follow a separate strategy to help their pages rank higher in mobile phone searches on Google. It is essential to pay particular attention to the specific user experience and technical requirements for mobile visitors, while ensuring the underlying content on pages continues to be relevant and comprehensive.

The Google Mobile Friendly Update was launched on April 21^st 2015. The update is designed to address the fact that more and more people are browsing and searching on the web from their mobile devices. According to Google:

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

Free Webinar Highlights Findings of Searchmetrics’ Google UK Rank Correlation and Ranking Factors 2014 study

London – 11 December, 2014 - A new UK study from Searchmetrics, the leading global enterprise search experience optimisation platform, highlights four key considerations that digital marketers should focus on to help their websites achieve and maintain high rankings within Google UK searches. The findings emphasize the need for relevant content that comprehensively covers the topics that target audiences are searching for, as well as the importance of a strong technical site architecture, backlinks from other sites and visibility on social media.

Brands Rank Higher Without Fulfilling Many Criteria Required Of Other Websites According To Searchmetrics US Google Ranking Factors 2014 Study

It’s easy to fall foul of Google’s rules says founder of digital marketing software and service company

New York - January 30, 2014 - With Google cranking up its war on web spam in recent years, Searchmetrics, which operates an enterprise SEO platform, is warning that website owners – including many top online brands – may not be doing enough to guard against the risk of a Google penalty which could drastically reduce their organic search rankings, traffic and company value.