User Generated Content

SEO Best Practices to Boost Your Lead Flow from Search

Search engine optimization is a vital component of any winning digital marketing strategy, and it can yield substantial long-term results if you do it right. In the increasingly competitive online world, your focus should be to reach as many people online as possible, but also target the right audience to generate qualified leads and lead people towards positive outcomes. Needless to say, you can do all of that and much more if you know the key SEO factors and commit to improving your standing in the relevant search results.

How ORM Is Redefining SEO (And How to Do It Right)

Online reputation management (ORM) has become a true buzzword recently, but there are still numerous misconceptions about it. ORM is complex and contains a wide range of practices that shape the public perception of your brand. And, apart from your branding efforts, they may also impact your SEO.  

Let’s see how ORM is redefining the digital marketing landscape and how to get the most out of it.

Is it time to kill our website's Comment Section?

Every few years, I've been forced to reexamine the value of the comment section for my websites. Years ago, when socPub was CMS Report our comment were wide open where everyone could leave a comment. The end result were a lot of great comments but eventually the bots and spammers hit us hard. While using comment fighting services like Akismet and Mollom helped, a lot of comment spam still managed to make into our pages.

An End of an Era: Mollom End-of-Life Announcement

Sometimes I get too nostalgic over computers or software that I once used in my daily life. I remember my first computer (the Commodore Vic-20), I remember my first programming language (BASIC), and I remember my first spam filtering software for user generated content (Akismet). But nine years ago, a new spam filtering service originally intended for Drupal called Mollom emerged and I quickly forgot about the other spam blocking software.

Livefyre Engagement Cloud Is Much More Than Comments

When Livefyre announced their new Livefyre Engagement Cloud on Wednesday, Jordan Kretchmer claimed that "Today, we’re going to make some history". With history yet to be written, this could come across as typical grandstanding made by a company's CEO and founder. Yet the deeper you dig into this story, the more you realize if not history being made then at the very least Livefyre has charted a better course for user engagement and the use of user generated content.

The How Many Active Users on Social Networks Infographic

Earlier this week, I questioned whether social media could replace my need to blog. In my article, I mentioned that Google+ and LinkedIn as social network platforms are able to provide near blog-like functions. Since that article posted, I've already heard comments from my Facebook and Twitter friends that no one uses Google+. I respectfully disagree with my friends. While people like to call Google+ a ghost town the numbers would indicate otherwise.

Mailbag: Dwibbles for Social Media Management

Ever since social media and social networks have gone mainstream, our digital lives have become complicated. There are a number of social media management tools already out on the market that aim to give users the tools they need to better mange, filter, and prioritize the content they read from their favorite blogs and social networks such as Twitter and Facebook. Almost all these tools fall short of their intended goals and why I'm always on the lookout for something better to come along. 

Next Generation Mollom: The Enterprise-Ready Content Moderation Platform

Yesterday, Dries Buytaert announced on his blog that Acquia has released the next generation of Mollom, the Mollom Content Moderation Platform. The new Mollom platform is being billed by Acquia as the "first cloud content moderation platform built for the enterprise". Mollom is capable of reducing the time that’s required to moderate large volumes of user-generated content. Personally having used Mollom to assist me in moderating user content for small to medium sites, I would think the need for something like Mollom is even greater for enterprises with an even larger web presence.

Introducing CumulusClips - A Video Sharing CMS

As a former meteorologist, I think it goes without saying that by default I will talk about any content management system with "cumulus" in the name. In this case, I'm talking about CumulusClips, a video sharing CMS officially out of Beta and released a stable version (v.1.1).

If you are in need of sharing videos but a little uneasy with allowing someone else manage those videos then perhaps CumulusClips is your answer. Requirements for hosting CumulusClips aren't too difficult to meet although you'll want plenty of memory for all that video encoding you'll need to do for new videos uploads.