Big Names are Working to Acquire Cloud Computing Startups
The cloud computing marketplace is an evolving landscape filled with corporate giants, plucky startups, and creative innovators intent on launching the next big cloud breakthrough. In this constantly shifting environment, many cloud competitors are diligently working on ways to get an edge over their rivals. Part of this strategy, at least on the part of the larger cloud companies, involves acquiring cloud startups that feature unique services and products. This helps the larger companies diversify their offerings, increase their share of the market, and incorporate new ideas with the goal of moving their business forward.