Plan For Success: Overcoming The Top Big Data Management Challenges

It's impossible to ignore big data. Even industries such as oil and gas — which have historically taken a pass on these technologies — are now gearing up to invest in big data. According to a recent Visiongain report, oil and gas companies are set to spend $3.51 billion on big data this year, while the market at large is headed for a $72 billion dollar future by 2022. Bottom line?

Sitecore Experience Platform 8.1 Offers New Look and Improved Personalization

This week, Sitecore announced the availability of Sitecore Experience Platform (XP) 8.1, the newest version of its flagship product. Sitecore XP 8.1 enables marketers to turn customer interaction into an experience by offering customers relevant content in the appropriate context at the right time. Sitecore XP 8.1 offers an improved user interface and improved personalization through improved contextual intelligence.

The Open Source Benefits for Businesses

The open source technology originated at the “bottom of the stack” with the Linux operating system, which has become one of the most popular operating systems now. In late 1990’s the term open source was coined and the evolution of Apache, Mozilla, Perl took place, while birth of “Commercial Open Source” was seen in early 2000. The adoption started moving up the technology stack in 2005 and post 2008, Open Source adoption by enterprises was seen widely and in 2012 open source became an integral part of every enterprise IT strategy.

Survey: Context-Based Experiences Important for Brand Loyalty

Customers will switch brands if they don't receive consistent, context-based experiences according to the results of a  consumer brand loyalty study sponsored by Sitecore. Sitecore is a customer experience management company that is releasing the study to coincide with the launch of their Sitecore Experience Platform (XP) 8.1. The study was based on insight from more than 1,000 consumers in North America.

Big Data's Ability to Tell a Story

To even suggest that the construction and communication of a story could one day be taken over by computers can lead to eye rolling and dismissive scoffs. After all, storytelling is a uniquely human activity, one that requires creativity, emotion, and a connection with the human audience. At first glance, computer could never replicate such a thing, right? The conventional wisdom, however, might be off in this case. With the rise of big data, new ways to create and tell stories have been developed, leading many to rethink what they previously held to be true about the art of storytelling.

Big Names are Working to Acquire Cloud Computing Startups

The cloud computing marketplace is an evolving landscape filled with corporate giants, plucky startups, and creative innovators intent on launching the next big cloud breakthrough. In this constantly shifting environment, many cloud competitors are diligently working on ways to get an edge over their rivals. Part of this strategy, at least on the part of the larger cloud companies, involves acquiring cloud startups that feature unique services and products. This helps the larger companies diversify their offerings, increase their share of the market, and incorporate new ideas with the goal of moving their business forward.