Online Brands Not Doing Enough to Guard Against a Google Penalty
It’s easy to fall foul of Google’s rules says founder of digital marketing software and service company
New York - January 30, 2014 - With Google cranking up its war on web spam in recent years, Searchmetrics, which operates an enterprise SEO platform, is warning that website owners – including many top online brands – may not be doing enough to guard against the risk of a Google penalty which could drastically reduce their organic search rankings, traffic and company value.