Privacy

How Radical Transparency in Zero-Party Data Collection Builds Consumer Trust

Customer data is incredibly beneficial for allowing company representatives clear feedback about what people like and dislike, along with the aspects that would earn or retain their loyalty. However, this is an era when many hesitate to provide information about themselves, typically because they want to know how the recipients will use it. Zero-party data can solve these problems.

Why Data Transparency Leads to Stronger Customer Experience

Customer data is necessary for small businesses. It helps them understand customer wants and needs and how they interact with brands. In a world where competition is high, companies can leverage data to stand out more and create impactful experiences for customers.

Customer experience has always been the go-to strategy for businesses, and for good reasons. In a study by PwC, researchers found that 42% of consumers are willing to pay more for a better experience. 

Four Clear Signs that Your Business Isn't Paying Enough Attention to Data Protection

Data protection involves more than just keeping your customers’ personal information safe. You also must be aware of state, federal and international laws regarding data privacy compliance. Busy entrepreneurs may find data protection falls to the wayside amidst the dozens of tasks vying for attention.

Invenias Continues to Pioneer Innovation with New GDPR Module

29 November 2017, London - Invenias, the leading cloud-based platform for executive and strategic hiring, has today announced the Invenias GDPR Module, which is the latest update to its flagship product Invenias 9. The introduction of the General Data Protection Regulation (GDPR) in May 2018 will materially impact the way in which data is captured, stored, shared and moved. As a result, the working practices of the executive search profession will be required to be fully aligned with the requirements of the new legislation.

5 CMS Trends for a Future Website Owner to Consider in 2017

The Internet is the most popular and effective tool used by contemporary people. It doesn’t matter whether you what to do business or to have fun, you can’t keep up with the rest of the world without the Web. Surfing the Internet on regular terms, at a certain moment, you will feel the necessity to become the part of it yourself.

The Why and What of Web Privacy and Accessibility Guidelines

In the recent times when we developed web properties, it has become standard for us to adhere to "Privacy and Accessibility" guidelines. In some cases, the customers have their own set of privacy and accessibility guidelines, and in other cases the customers expect the implementation agencies to follow the latest standard. In either case the core of these guidelines are laid out of by the World Wide Web Consortium (W3C).

Let us explore the accessibility guidelines a little more, and ask, why and how it is relevant?

Why Accessibility?

It is essential that the Web be accessible in order to provide equal access and equal opportunity to people with diverse abilities

ocPortal 7: A CMS for custom social websites

This week ocProducts released version 7 of the Open Source CMS, ocPortal, making rapid improvements based on feedback from user testing.

ocPortal 7 builds on the user-experience work that has also driven the previous three releases, with the aim of making it easier to build highly sophisticated social web-sites that can be fully customized by regular users.

In addition to implementing user feedback, the developers have enhanced ocPortal further by optimizing how long the simplest common administration tasks take. These have now made things even easier, and more manageable, than in the past.