If your content marketing initiative isn't working for you, you are not alone! While nearly 95% of small businesses and business-to-business companies have content marketing programs, many organizations are falling short of their goals. In fact, less than 10% of companies surveyed were happy with the results of their programs.So, why are companies still investing in these initiatives? Because, every business manager knows that content marketing is important to their success. They just don't know how to go about establishing a successful program.

When you want to create a new website, or want to re-launch your existing website, using a content management system can make the process easy for you. A CMS makes it easy to manage content and the look of your website.

You do not need to have any technical knowledge to use CMS for your site. Without any technical knowhow, you can manage the front end by adding images, integrating social media, publishing posts and adding links. You can also manage what goes on in the backend of your site.

CMS also gives you the option to build your site in a way that improves search engine ranking. If you don’t want your site to rank, you also have the choice of making this omission.

For the small to medium sized business (SME), there are many more eCommerce options available today. If you want to build an online store, you can expect to find a solution that will allow you to develop your shopping cart or eStore as part of an overall website, and provide a secured buying experience, payment gateways, product catalogs, email accounts, marketing tools, sales reports, and reasonable mobile optimization.

One such eCommerce framework is Bigcommerce, which is growing in popularity and expanding its reach. Bigcommerce developers can work with free or premium themes (some themes are priced at $140, and some are as much as $250).

Last week, we started a conversation on The ez Publish Show hosted by Netgen's Ivo Lukač. The we included Ivo, Digital Clarity's Marianne Kay and myself. The odd question that started the conversation: Did modern CMSs sacrifice good editor experience (EX) for improving customer experience?

Luke Brown brings proven international track record of success to Digital Guardian as it continues to expand its operations in both EMEA and India

LONDON, UK: June 2, 2015 – Digital Guardian, the only endpoint security platform purpose built to stop data theft, has today announced the appointment of Luke Brown as its new Vice President & General Manager of EMEA and India. In his new role, Brown will be responsible for consolidating and expanding Digital Guardian’s presence throughout both regions, driving strategy and overseeing all aspects of business operations.

By Nate Cavanaugh, Director of UI Engineering, Liferay

It’s not easy to ignore the hype surrounding the cloud. Businesses all over the world are coming to realize that cloud computing offers numerous advantages, from more productivity and capabilities to lower costs. These benefits have lead to the growth of a wide variety of cloud providers, each offering its own unique take on services and products. The result has been a groundswell of support as organizations of all types look to the cloud for solutions to common and complex business problems.