Wearable technology has become more advanced than ever in recent years; first came the emergence of smartwatches, then digital eyeglasses, and now even clothing which can monitor your health and stream data to your phone. One has to wonder where wearables are headed, with so many users seeking out the newest and the best, and companies striving to meet this demand. The answer is: only up.
What Companies Are Doing to Make Theirs Stand Out
With so many wearables on the market, it quickly becomes a break-neck competition for companies to make theirs the most appealing of the vast selection. While a wearable watch offers many advantages, it can only broaden its abilities so far. So how does one compete with the other, drawing consumer attention to their abilities over the rivals? Businesses today have begun developing new approaches on how to both build and market their wearables to catch the eye of consumers.
Big data has become tremendously popular with businesses these days. It’s the latest buzz term that everyone seems to be using to indicate their willingness to use new technology to improve their companies. That doesn’t make it bad; it just means that it’s a clear trend many are eager to become a part of. In fact, its transformative effect is very real despite the tendency of businesses to refer to it as if it were a shiny new toy. As revolutionary as big data analytics has been in just the past few years, some organizations may be misunderstanding how to truly get the most out of it. Big data needs help -- it can’t do everything on its own. That help can come in the form of something that many people might not expect: a critical eye.
Half of all small businesses have a website. We don’t have a firm number for what percentage of successful small businesses have websites, but we think it’s safe to say it’s considerably higher than fifty percent. We’re going to take a brief look at why the Average Joe business owner needs to dip a toe or ten into website ownership.
The Obvious Question
Still, there’s a common and understandable hesitancy on the part of many small business owners to make the necessary commitment of time and money to creating actual content for a website, particularly dynamic websites. It’s a commitment to an ongoing expense, and it’s not too crazy, from an outsider’s perspective, to wonder something along the lines of, “Why does my tile-and-brick-laying service need a blog? And what would I put on there, anyway?”
Challenge for retailers is to balance sites with richer content, making them responsive across every device while being efficient to navigate
Understanding the trade-off between complexity of technology and simplicity of experience online is a battleground for strategists and marketers alike when it comes to attracting Generation Consumer. This is according to Tryzens, a leading provider of digital commerce and retail managed service solutions, which has conducted research into the priority and relevance of eCommerce features.
The Research, UK Online Shopping Consumer Preferences, is a detailed report exploring the choices, experiences, preferences and behaviours of 1,000 UK consumers based on gender, age, income level and region.
Andy Burton, CEO, Tryzens, stated: “Unlike a physical store where it is harder to factually understand customer behaviours, the ability to monitor customer journeys online in minute detail provides a wealth of opportunity to improve experiences and, therefore, sales.
Docebo, producer of the Software-as-a-Service (SaaS) Enterprise learning management system (LMS), is unveiling two major new modules that work alongside its product to create an ecosystem.
These new modules, that enable Coaching, Informal and Social Learning to be added to online training projects, are part of the latest release of the Docebo LMS. They are being revealed at Docebo’s booth (G10) at the HR Summit and Expo 2015, which takes place in Dubai from 16 to 18 November.
According to Josh Squires, Chief Operating Officer at Docebo EMEA, “The new modules have been built on the 70:20:10 learning framework. They help organizations provide an ‘ecosystem’, allowing them to facilitate informal, experiential learning (the 70 percent of the 70:20:10 learning model), facilitate coaching, mentoring and social learning (the 20 percent) and organize, distribute and track formal, structured courses (the 10 percent, that is, the LMS).
When Livefyre announced their new Livefyre Engagement Cloud on Wednesday, Jordan Kretchmer claimed that "Today, we’re going to make some history". With history yet to be written, this could come across as typical grandstanding made by a company's CEO and founder. Yet the deeper you dig into this story, the more you realize if not history being made then at the very least Livefyre has charted a better course for user engagement and the use of user generated content.
November 5, 2015: Online survey and form builder 123ContactForm has today announced that its new product, CaptainForm, a flexible WordPress form plugin, emerges out of Beta and enters V1.0. CaptainForm is easy to install and has built-in features, allowing users to create and customize any type of form right from their WP dashboard.
Based on Beta users’ feedback, usability is improved and new advanced features are provided such as the flexible popup publishing method. Additionally, for V1.0. multiple features such as: publishing in pages, theme files & widgets, user-submitted WP posts, advanced styling options, multiple notifications and approval request flow have been improved.
It's impossible to ignore big data. Even industries such as oil and gas — which have historically taken a pass on these technologies — are now gearing up to invest in big data. According to a recent Visiongain report, oil and gas companies are set to spend $3.51 billion on big datathis year, while the market at large is headed for a $72 billion dollar future by 2022. Bottom line? Companies need some kind of information handling solution to succeed in the evolving tech landscape, but just throwing money at the problem won't work: Businesses need a well-crafted plan of action to overcome critical data challenges. Here is a look at the top four.
My first thought when seeing this infographic backed by TrackingCourier.com on the potential growth in the Ecommerce space was: sorry not interesting enough to post here. But after a few days, the infographic has grown on me and made me think that the opportunities to sell goods and services online is as strong as ever.
The Ecommerce space has been experiencing a phenomenal growth in the past decades. You are probably enticed to build an Ecommerce startup, owing to its huge potential. But you probably should consider the other side of the coin as well. A few Dot Com moguls and VCs actually claim that the eCommerce space is one the verge of saturation. The point here is don't get discouraged yet, there are a lot of market choices and niches in the space which are yet to be untapped. However as the infographic points out, those opportunities may require you to look outside your current geography.
This week, Sitecore announced the availability of Sitecore Experience Platform(XP) 8.1, the newest version of its flagship product. Sitecore XP 8.1 enables marketers to turn customer interaction into an experience by offering customers relevant content in the appropriate context at the right time. Sitecore XP 8.1 offers an improved user interface and improved personalization through improved contextual intelligence.
According to the Gartner Group, “89% of companies will compete almost entirely or entirely on the customer experience.”* To remain competitive and provide truly personalized experiences, businesses must understand the context surrounding every customer at every interaction and then, in turn, deliver the exact piece of content or offer at precisely the right moment.