Strategy

5 Things Every Entrepreneur Needs in 2016

Amid the release of new data* on American small businesses revealing that that, in November 2015, the economic outlook among U.S. small business owners—down nearly 2 points year-over-year—has finally stabilized after a 6-month decline, there’s cause for entrepreneurs to be optimistic for the year ahead.

Whether or not that outlook begins to uptick not only depends upon how agile, adaptable, creative and resourceful entrepreneurs can be in planning for, or reacting to, market conditions, revenue and brand-building opportunities and other key concerns, but also how well they maintain a forward-thinking mindset.

Top 10 IT Workspace Trends in 2016

Corporate IT will need to manage a wide range of issues affecting the IT strategy agenda

Matrix42, a top provider of software for workspace management, today revealed that Unified Endpoint Management tops the list of IT trends that companies will see in 2016. Other areas of IT that will have a major impact include mainstream adoption of wearables and smartwatches, Internet of Things, Social ITSM and workspace aggregation.

Oliver Bendig, CTO of Matrix42 has analyzed the trends affecting the modern IT workspace and identified 10 key areas that companies will need to manage in 2016.

1. Adaptive workspace access

Big Names are Working to Acquire Cloud Computing Startups

The cloud computing marketplace is an evolving landscape filled with corporate giants, plucky startups, and creative innovators intent on launching the next big cloud breakthrough. In this constantly shifting environment, many cloud competitors are diligently working on ways to get an edge over their rivals. Part of this strategy, at least on the part of the larger cloud companies, involves acquiring cloud startups that feature unique services and products. This helps the larger companies diversify their offerings, increase their share of the market, and incorporate new ideas with the goal of moving their business forward.

Businesses Stand to Save When Moving to the Cloud

The cloud hit the scene with an unprecedented impression, enabling companies to run their servers, store their data, and manage their business with the secure, compact, and remote services of the cloud. While many businesses are still uncertain about the move, countless others have embraced the technological advancement and made the leap, reaping outstanding benefits in the process. Whether it is a boost in productivity, reducing wasted space, or a significant cut on general costs, the cloud is quickly being hailed as a great choice. One such success story demands attention with the numbers to back it up.

Yamaha’s Success

Magnolia CMS Announces Major Growth in 2014, New Customers, and Industry Awards

Digital Business is driving adoption of Magnolia.

Basel, Switzerland - December 12, 2014 - Magnolia International, the company behind the award winning Magnolia CMS today celebrated a landmark year with numerous industry awards, strategic partnerships and global brands using the Magnolia platform for digital business. Magnolia continues strong license growth in Europe and North America. It has increased its global workforce by 30% and now has over 75 channel partners.

How Big Data can Improve Marketing ROI

The implementation of big data has proven to increase a company’s ROI by as much as ten to 20 percent depending on the metrics used. Productivity can also increase by five percent and lead to six percent higher profits than other competitors. Enterprises not using big data in their operations are missing out on the benefits that come from increased data gathering and analytics.

Why marketing teams have not become data-driven

5 Predictions: What the Future Holds For CRM Systems

When it comes to tools that can help businesses reach out to more and more people, customer relationship management (CRM) systems are some of the most important currently being used. In a nutshell, CRM systems help companies keep track of customer information, with automation and organization of data being crucial elements of the software. As technology has evolved, so have CRM systems. Every year brings about new advances, and businesses have needed to adapt to keep up with all the changes. Predicting what’s to come can help organizations prepare in advance. As companies look to the future, they’ll notice several trends that they can be ready for well ahead of the rest of the pack.

Avoiding Pitfalls: Common Mistakes Made When Implementing A CMS For Your Website

By using a Content Management System (CMS) web application; the creation, customization, and management of your website information becomes faster and much easier. You no longer need to master the web programming language just to be able to edit, preview, and publish content and web elements to your blog such as texts, animations, images, and video content. That is why a lot of businesses are now considering the need to leverage a CMS solution for their online presence.

Fitting the pieces of the CMS puzzle together