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  • 5 Mobile Marketing Mistakes – and How to Fix Them

    5 Mobile Marketing Mistakes – and How to Fix Them

    According to a report from Mobile Media Consumption, consumers today spend nearly 60% of their time on the Internet on their mobile devices, as compared to their desktop or laptop computer, tablet and other devices. These findings support what we as modern marketers already know: Mobile marketing is more important today than ever before.

    Unfortunately, many marketers approach mobile marketing as an afterthought, and make costly mistakes that not only add up to lost clicks — but lost customers.

    To help, here are the top five most egregious mobile marketing mistakes — and how they can be fixed.

    By CMS Report
    Posted March 03, 2015

  • Movius Tops 13 Million Users, Expects 25 Million By Year End

    Movius Interactive Corporation, a global leader in mobile applications that enable personalized communications on any device and across any network, today announced that CAFÉ™ (Communications Applications Framework Engine), its carrier-grade applications platform pre-loaded with revenue-generating personal communications applications (like myIdentities™) and providing rich APIs, has exceeded 13 million users. 

    By RealWire
    Posted February 19, 2015

  • How do I measure the content performance of my site or mobile app?

    How do I measure the content performance of my site or mobile app?

    Metrics are becoming increasingly important for content marketing. Simply measuring visitors or users, and displaying the results in colored graphics is no longer sufficient. What should you be measuring and what should you do with it? It's all about the metadata when it comes to effective content marketing.

    By jmadej
    Posted February 06, 2015

  • Five Key IT Security Trends For 2015

    Five Key IT Security Trends For 2015

    Ian Kilpatrick, chairman Wick Hill Group, specialists in secure IP infrastructure solutions, looks at five key IT security trends and solutions for 2015: 1. Rise in security breaches The current high level of security breaches, from the largest organization down to the smallest, will continue unabated. What will also grow in 2015 will be the acceptance that security breaches are pretty well unavoidable for the majority of organizations. Companies will need to change their approach to security…

    By RealWire
    Posted February 04, 2015

  • IT usage report shows cloud-based apps are a reality in the enterprise

    Centrix Software, a leading expert in workspace management, today revealed results of its latest IT end-user report. The cloud-based application usage research shows that cloud-based apps are a reality in the enterprise, with nearly 90% of today’s organisations using them. However, it’s also highlighted there’s still much confusion around how the move to the cloud should be prioritised, which app types are most suitable, who pays for cloud apps, and what the top risks are.

    By RealWire
    Posted January 30, 2015

  • Dealing with BYOD After the Holidays

    Dealing with BYOD After the Holidays

    Ultimately, the problems that the post-holiday period creates are not enough to stop companies from adopting BYOD policies. Dangers certainly exist when it comes to security. However, with a strict and well thought out policy, many companies will be able to avoid any serious threats. In the end, the potential for savings as well as employee satisfaction and productivity will drive greater implementation of BYOD in the future. 

    By Rick Delgado
    Posted January 02, 2015

  • Medelinked App Now Available for iPhone, iPad and iPod touch

    The free Medelinked App is now available for iPhone, iPad and iPod touch on the App Store. It provides users with peace of mind that if they need urgent medical treatment at home or abroad, their secure medical history can be quickly and safely accessed and shared from their iOS device.

    Medelinked enables individuals to record a range of medical details including allergies, conditions, immunisations, medications and tests and the ability to store images of scans, and x-rays to complete their health profile as well as storing insurance and other documentation.

    By RealWire
    Posted December 18, 2014



 


 

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