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Top 5 Unified Communications Trends for 2018

1. Continued mergers and acquisitions in UC market

We will see a continued growth in the number of mergers and acquisitions – from highly strategic and significant moves like Cisco’s acquisition of Broadsoft, through to smaller “roll up” plays in local markets in Europe, where niche players will start to be acquired by ambitious high growth and privately-funded entities.

2. Growth of video deployment for communications and collaboration

There is much more focus today on the overall User Interface (UI) and user experience, with video becoming a key technology to drive better communication and collaboration.

Magnolia announces strategic financial partner

Magnolia, a Swiss CMS vendor, announced today Elvaston as a new strategic financial partner.

Based on Magnolia’s quality product and solid financial results, this long-term partnership sets Magnolia up for further sustainable growth and gives the privately-held company more resources to build an even stronger and better product.

In particular, the partnership will enable Magnolia to strengthen its business operations in all functional areas, to more effectively tap into the benefits of the cloud and to build leading-edge content management functionality. Magnolia CMS is available in the cloud or on-premises and integrates both traditional and headless deployment.

About Elvaston

Top Five Cloud Services Predictions 2018

Karl Roe, VP Services & Cloud Solutions at Nuvias, takes a look at what’s in store for organizations using the cloud in 2018:

The Rise of AI


2018 will see Artificial Intelligence (AI) drive a transformational change among organizations and impact on cloud use. 

ICT isn’t getting any simpler, and businesses are being forced to move faster as their customers’ requirements become more demanding. This is driving innovation in areas like AI, but automation of past processes won’t be enough to keep up with the “need for speed” in business agility.

Lotus Notes and the GDPR conundrum

Many organizations have yet to start the process of migrating their data and applications away from the Lotus Notes platform, and while there are many reasons as to why this is so, probably the two key ones are a truly compelling event that forces the issue and a lack of expertise. This is according to Jon Pyke, CEO, CIMtrek Ltd.

“That compelling event is the General Data Protection Regulation (GDPR), which becomes UK law on 25th May 2018. It is compelling because organizations are expected to create a single view of a customer – leaving data in old Notes databases is likely to render users non-compliant,” stated Jon.

3 Smart Tactics to Make Your SEO Less Expensive

Most businesses understand that SEO can be long-drawn and ROI realization can be slow. However, because you need to invest quite heavily in the initial periods, you could very well see the ROI becoming negative. For many small businesses with limited resources, this can be immensely stressful. Unfortunately, spending less in the early stages can either leave you stuck with low-quality SEO professionals or simply prolong the agony of a negative ROI. Some suggestions on how you can slash the cost of your SEO campaign without spoiling your strategy.

How UI/UX Design Affect Your Website Impression

UI/UX Design stands for User Interface and User Experience which plays an important role in the success or failure of a particular website. The major reason for building a website may depend on the kind of business you do which might simply be to register your name on the World Wide Web. It could be an ecommerce website that puts you on a regular search for sales, you might just feel like generating leads that will improve your traffic and make signups the basic objectives, you can as well build a website that cares for readers and you monetize it through ads and affiliate links. Irrespective of your primary and secondary aims, your website is meant to have an amazing UI/UX Design.

10 Questions to Ask an Internet Marketing Agency Before Engaging

Strategizing and executing Internet marketing campaigns require specialized expertise and hours of effort. Unless your company has the knowledge, skills, tools and time to handle all of your digital marketing efforts, you’ll need the assistance of a digital marketing firm.

But how can you know whether you’re entering into a relationship with a partner who is not only capable of helping you reach your goals, but also a good fit with your company culture?

Both components are essential because:

  1. You want to work with a firm that's adept at increasing traffic to your website and converting that traffic into leads and sales.

WP Engine Study Reveals Generation Z Lives Through Digital Experiences

LONDON - Dec. 5, 2017 - A new, national study commissioned by WP Engine and conducted by the Center for Generational Kinetics explores the mindset, preferences, and expectations of Generation Z, Millennials, Generation X and Baby Boomers for their current and future digital experiences. “The Future of Digital Experiences” study, which surveyed 1,005 people in the EU ages 14 - 59, found that for Generation Z - those born from 1996 to the present - the digital experience is their human experience. These digital natives expect to have constant access to the online world and want their digital experiences to be free, secure, authentic, transparent and personalized.