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20 Common Content Marketing Mistakes To Avoid in 2020

What's your content marketing strategy for 2020? Will there be white papers and long-form videos, case studies, and podcasts? Before you get busy, take stock of possible mistakes you may have committed in 2019 and learn to avoid them by 2020. 

Content marketing mistakes may range from something as significant as posting a distasteful ad to something minor such as failing to repurpose content. Either way, you should avoid or stop committing the following common content marketing mistakes:

Important Reasons Why Infographics are Crucial in Content Marketing

The online world is one colorful, versatile palette of content formats. Different businesses rely on a range of content kinds to appeal to their target audience and to differentiate themselves from their competitors, so you see brands post social media polls to drive engagement, sponsored posts to gain more visibility, Instagram imagery to inspire their followers, and YouTube tutorials to educate their audience. Of course, the relevance of the written word never wanes, so businesses still religiously stick to their blog-posting schedules. However, what is the relevance of infographics on this wide spectrum of content formats?

Leveraging Googlebots Detection of JavaScript Redirects for Ranking

In the last I/O developer conference held in May 2019, there was an official announcement from Google that Googlebot web crawler is up-to-date with the latest Chromium version. This featured update also made Googlebot capable of crawling the modern websites to access those features too modern browsers demands like the use of JavaScript.

12 Additions You Should Make to Your Business Site

Have you ever visited a website that created a strong impression and made you want to return again? What is that special formula that makes one site appealing and another boring? A basic website includes some features you'll see over and over again. You can expect a navigation bar, a footer and content. However, you can make a number of simple additions to a business website that enhance the user experience (UX) and help your site stand out from the competition.

Tips To Optimize Your Web Form For Mobile Devices

Mobile devices are increasingly fulfilling more functions. Not only do they serve us to make calls and send text messages, but they also serve us to listen to music, organize our daily activities, play and surf the internet. Due to the great importance that mobile devices are acquiring in our daily lives, web design and apps designed by app development companies have undergone major changes and have had to adapt to the new needs of users.

Rallying cry needed to beat CX slump

New York, NY: 12 November 2019 - The gap between Customer Experience (CX) Leaders and Laggards is widening according to the newly published State of Customer Experience 2019 report. Many Customer Experience teams are struggling to prove the value of their programs, and investment is being threatened. The results of the survey indicate that in order to reverse the trend practitioners need to embrace both CX evolution and CX revolution.

Website Templates vs. Custom Web Design – What are the Differences and Which One to Choose?

Do you require a website for your business or you want to have online representation for your offerings? Then there are many ways to build a website and present it to the public. While building a business website, there are many things to consider as well as different choices to make. In any case, the primary consideration to make is whether to go for custom website design or to adopt the smart method of using website templates?